Google.
Yellowbook Closes Gap in Local Search
Local search guru Peter Krasilovsky of Local Onliner fame reported on Yellow Pages veteran Pat Marshall’s move from Superpages to archrival Yellowbook…
How To Educate Search Staff from Scratch
Educating search marketing staff challenges agency owners and marketers. For your staff's SEM.edu, what are the three key steps in developing in-house…
Is EU Softening On Online Activites, Acquisitions
Seems the European Union is becoming more sensitive to the workings of the internet. Recent rulings have changed their once strong position…
Search Engine Market Share: comScore’s December Scorecard
Google increased its slice of the growing global search pie in just-released search engine market share stats from comScore. In 2007, searches…
SEW Experts: The Day the Agency Model Died
Endless possibilities might not be the best way to label the latest round of partnership redefining. It will end, just maybe not…
Google Bar Codes and Three Martini Lunches
Google is now the network that connects the social graph of the advertising industry. From global AAAAs to interactive agencies to SEM…
Facebook Ads & Applications: Critical SEM Learning Curve
The New York Facebook Social Advertising Event Nov. 6, 2007 introduction from boy-wonder Mark Zuckerberg was a millennial harbinger of marketing-things-to-come. If…
Inside AdWords and Contextual Advertising: The Tipping Point
Once the ugly stepchild of online ads, contextual advertising has shed its "remnant inventory" reputation. Here's what you need to know now.
Google NYC and Digitas Lead Google-Publicis Partnership
Google’s Tim Armstrong, president North American advertising and commerce, and Penry Price, vice-president of North American sales, with Digitas Chairman and CEO…
Google Position 6 Smack-Down: Filter, Penalty, or Bunk?
Since late December, best-of-breed search marketers have been chattering about a supposed and creepy “Position 6” Google SERPs punishment pattern where pages…