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PPC 101 Writing Successful Creatives
PPC (Pay Per Click) ad copy for paid search beginners. Here's your call to action.
Search Headlines & Links: January 24, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google Takes Gold and Silver in Japan: NTT DoCoMo and KDDI
Soon 80 percent of the mobile phones in Japan will feature the Google search engine. That doesn’t necessarily mean Google will have…
Ghoulish Gawker Post: Heath Ledger Tom Cruise Translation
My colleague, ClickZ Executive Editor, AnnaMaria Virzi, tipped me off to a Gawker.com post online that’s only received a little more than…
Google AdWords Beta Testing Demographic Bidding
Seems Google is taking advantage of some of the DoubleClick features already. Demographic bidding is now being beta tested, according to the…
Search Engine Stocks Taking A Beating
Across the board, the search engines are being hit just as bad as every other stock on the international exchanges. Guess the…
AdSense Adds Help in Hebrew
Just received this from the AdSense crew so no doubt it is in the official blog. “We’re all about numbers and international…
SEO Millionaire: Who Wants to Be One?
Vertical search: Expedia vs. Orbitz vs. Travelocity. Google vs Wikipedia.
SES London, Search Training SF, SES NY
With a successful SES Paris Forum (pictures) behind us, the SES team is focusing its energy’s on a busy February and March:…
SEMDirector Rebrands as Covario In Race for Interactive Advertising Platform
Search engine marketing technology firm SEMDirector today rebranded as Covario to reflect the depth and breadth of its performance management technologies. Covario’s…