Google.
5 Reasons Why Pitching International SEO is a Pain
For global corporations, the move to international SEO is inevitable. Despite these challenges, companies can't afford to avoid international markets, regardless of the difficulty. Each of these difficulties…
Happy Birthday, Bing: Microsoft’s Search Engine Turns 5
Today marks the fifth birthday of Microsoft's Search Engine, Bing. Here's a brief look back Bing, from its launch in 2009, how…
Apple Adds DuckDuckGo as Search Option to Safari in OS X Yosemite
Privacy-focused DuckDuckGo received a huge boost yesterday from Apple when it was announced at the Worldwide Developers Conference (WWDC) that the startup…
A Recipe for a Tasty Semantic Search & SEO Salad
Stop trying to salt your content and meta data with keywords, thinking that's all you need to get to the top of…
The Best and Worst Things About Twitter Ads
There's much to like about Twitter ads – good targeting, message amplification, innovations, and campaign control. However, we also have to deal…
Major Exploits Found in All in One SEO Pack WordPress Plugin
If you use the popular "All in One SEO Pack" WordPress plugin, you should update immediately. Vulnerabilities have been discovered that could…
China Blocks Google Ahead of Tiananmen Square 25th Anniversary
As early as last Friday, Google reported slower levels of activity from China. It is speculated that the disruption is due to…
Google Launches Search Removal Request Form
The form launched Friday and reportedly spurred 12,000 search removal requests. It allows users in all 28 European Union countries, as well…
Backlinks = Rankings, Rankings = Traffic – Deal With It
Cheap, easy, automated link spamming is no longer an option for those in it for the long haul. Editorial link building is…
Link Building for Real Estate Websites
Professional home stagers transform homes into showrooms. To get more links to your real estate website and attract more traffic, you also…
Working With a New PPC Client: 7 Ways to Drive AdWords Strategies & Objectives
It's all about the client. Whether you've just landed a new client or you've recently started working for a new company or…
Is comScore’s Google Search Share Data False? Not Exactly
Search market share data from comScore's isn't invalid or incorrect. But new research from Conductor is also pretty consistent with what many…
Two Links, Different Anchor Text, Same URL: Does it Matter to Google?
In his latest Webmaster Help video, Google's Distinguished Engineer Matt Cutts discusses what happens to the flow of PageRank when Google crawls…
Want to Increase Your CTR by Nearly 50%? Consider Search Refinements
It's far more common for searchers to enter multiple phrases in rapid succession, building on each preceding one, until they find what…
What Search Strategists Overlooked in the New York Times Leaked Innovation Report
The authors of the Innovation Report were ruthlessly introspective about their search visibility, ranking, and optimization. Here are some highlights, including a…
Travel PPC: Top Advertisers, Keywords & Destinations [Report]
About 12,700 advertisers spent more than $750 million on more than 50,000 travel-related keywords in Google AdWords. Those keywords averaged a 4.18…
4 Steps to Maximize Local Search Success
Extending a local experience throughout the entire process should be the goal of all local marketing campaigns. Relevant search ads, localized landing…
Model Battles Google, Yahoo in Court Over Images Linking Her to Porn Sites
A lawsuit by Argentinian model Maria Belen Rodriguez alleges that the search results have ruined her life and damaged her reputation. Google…
Rachel Louise Carson Google Doodle Honors Marine Biologist, ‘Silent Spring’ Author
Today's Google Doodle honors marine biologist Rachel Carson, who was born on this date 107 years ago. Google's special logo depicts Carson…
Why Small Business Should Care About Native Advertising
As SEO continues to move away from explicit link building and toward content marketing, using native ads as a content discovery mechanism…
Organic Social Media: Why Marketers Must Join the Conversations
The opportunity to reach your customers on social networks is enormous. What should marketers who are overly dependent on paid media in…
5 Fast Facts about the EU’s Privacy Ruling on Google
A European court has ruled that if Google wants to continue operating in Europe, the search giant must respect individuals' requests to…
Easy Landing Page Testing Using DoubleClick Search
Landing page testing should be near the top of your list of optimization techniques. Here's how to use DoubleClick Search to learn…
The Difference Between App to App and Web to App Advertising
Mobile devices – and the apps contained within them – are increasingly "always on." This presents a perfect opportunity for advertisers to…
Hub Link Building With Majestic SEO
Majestic SEO's Clique Hunter should be one of your go-to tools for link building due to its focus on sites that are…
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