Google.
Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!
Here’s how Google’s new algorithm changes can affect your page rankings, as well as the practical steps you can take to stay on top.
Search engine saturation: The ever evolving SERP and how brands are responding
The marketing world has had massive changes and search engine saturation has hit the lowest level in 11 years. What does it…
SEO Trends 2021: What every marketer should know
SEO is undoubtedly fruitful for businesses to dominate with their online presence. Let’s take a quick look at some of the popular…
Four website usability elements that improve your search rankings
Your website’s usability and search engine rankings are closely intertwined. Focus on optimizing the four key usability elements outlined in this post…
SEO and cybersecurity: Incorporating cybersecurity into your SEO strategy
Focusing on SEO and cybersecurity helps businesses step up for success. Four foolproof ways to outrun the competition, secure your website and…
B2B paid search forecast: What to expect in 2021
With new campaign types and messaging to test, and more automation features and tools at hand, 2021 promises to be fun for…
Six strategies guaranteed to help you build more backlinks to your website
Building backlinks is no easy feat. If you’re struggling to acquire links from credible domains, give these six modern strategies a try.
Fake reviews: How to combat a growing online problem
This article discusses what’s at stake with fake reviews, the types of inauthentic reviews, how to recognize them and how to get…
Five SEO tips that capture holiday attention and boost sales
Between the Q4 rush, the abbreviated weeks due to bank holidays, and having to juggle a litany of “real world” holiday prep,…
The promising post-cookie world
Marketers have long relied on the third-party tracking cookie. As panic continues with Google announcing the phase-out of third-party tracking cookies in…
Research insights: Role of featured snippets in website traffic boost
A study on featured snippets reveals how they can help increase traffic to a website and what encourages and discourages searchers to…
The Google page experience: What you need to know and five steps to prepare for 2021
Page experience metric is going to be a new addition to Google’s ranking factors in 2021. Here’s how to prepare for it.
The anatomy of a negative SEO attack
LinkGraph CTO, Manick Bhan, discusses the most common types of negative SEO and details how site owners can perform negative SEO remediation.
Five great ways responsive web design benefits your SEO
Jos Davies, an SEO expert at UENI reveals the top five ways of complementing SEO efforts with responsive web design to improve…
10 Effective ways to boost click-through rate (CTR) using SERPs
Ten effective ways to boost your click-through rate (CTR) from organic search.
Five SEO tips to dominate local search this holiday season
Jim Yu, Founder and CEO of BrightEdge highlights five great ways your business can use local SEO to dominate search and translate…
Top six reasons you should caption your social media video content
A professional captioner and subtitler reveals why video captions are a must-do: drive social engagement, improve SEO, boost audience reach – to…
The rise of vertical search engines
The recent antitrust case against Google opens the door for specialized search engines that serve businesses and niche industries.
How visual content can give a boost to your SEO and how to take advantage
Visual marketing can have a hugely positive impact on your marketing. This article dives down into how the visuals you add to…
Page speed is a big deal – Why? It impacts SEO rankings
Trying to prove page speed matters? Look no further than its impact on SEO rankings. Faster pages equal better rankings and everyone…
Four ways to test your marketing ideas instead of trusting blogs
Don’t let someone else’s blog tell you what will work for your marketing. Test it yourself.
Does changing your business phone number affect SEO?
How you handle the process of changing your business phone number can impact your SEO, but also customer trust and their perception…
What’s left when the cookie goes away?
Many marketing tech companies are built on the faceless calculations of cookie-based tracking, targeting, and attribution. President of StatSocial, discusses how the…
The untapped value of qualitative keyword data
Focusing overly on search volume numbers, SEO professionals are limiting their keyword research insights. Here's how qualitative methods can inspire new ideas.
Google’s featured snippets: How to get your YouTube video featured in Google
Some of the most practical tips to get your YouTube video featured on Google's featured snippet. More on how to let Google…
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