Google.
‘No-Links Ranking’ – The Battle for Better Organic SERPs
Is it possible links will no longer be a ranking factor in the future? Yandex no longer takes links into consideration as…
Google: ‘How-To’ Tax Searches Increase 37% Since 2012
Google released data about search trends for the 2014 tax season today, which showed "how-to" tax-related searches were up a significant amount…
Google Expands App Indexing
Google in December began showing content from Android apps by including a link directly to the app. Google is now expanding the…
A Lesson in Social Espionage: How to Dissect a Competitor’s Social Strategy
Gain valuable insights about an industry, a company, or a competitor by carefully dissecting their social activity. In this example, the personal…
40+ Tools & Tips to Execute a Winning Content Strategy
There really is no excuse for poor content in 2014. Content marketing and content strategy is an important piece of any digital…
The Linking Dilemma: Google Has Left a Giant Mess for Us All
Google has gone mad. Seemingly, just about any link can earn you a penalty for any reason. And since Google keeps adding…
Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up
In a new video, Google's Matt Cutts has given us a rare heads up into an algorithmic change that is coming to…
4 Tips to Breathe New Life Into Your Paid Search Campaigns
With new ad features, enhanced campaigns, and the evolution of search behavior, many advertisers are struggling to see performance results like they…
How to Remove a Penalty for Unnatural Outbound Links
It can be quite distressing when you see a notification of a manual action in your Google webmaster tools account. But by…
Google Madness: The Elite Eight of Google+ Local Tips
Google+ can be powerful for brands and businesses, but also can be quite confusing. Whether you're stuck with an old Google+ Places…