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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,717 articles
Latest in Google

How Limiting Your Google Queries Makes You a Better Link Prospector

There are three key ways to force usable, 20 result "segments" out of Google's insanely huge index: research phrases, advanced operators and tactic-specific footprints. Learn how to dig…

By Garrett French · 01 May 2012

SEO

How To Use HTML Meta Tags

Meta tags aren’t a magical solution, but they will help ensure your website appears on search engine results pages. This tutorial explains…

By Kristine Schachinger · 01 May 2012

Industry

Does Uncensored FCC Street View Report Show Google Lied?

A report from the U.S. Federal Communications Commission (FCC) has accused Google of knowingly collecting households' Wi-Fi data, a practice the search…

By Gareth Morgan · 30 Apr 2012

SEO

3 Pillars of SEO Competitive Analysis

We know where we want to rank, we know who is ranking there but how will we get there? At the onset…

By Josh Mccoy · 30 Apr 2012

PPC

How Well-Run PPC Campaigns Reveal Valuable Inside Information to Competitors

People who effectively manage PPC campaigns for companies are unknowingly releasing a world of practical, usable data to their direct competitors –…

By Suren Ter Saakov · 30 Apr 2012

SEO

Google Webmaster Tools Adds 90 Days of Search Query Data, Drops 3 Features

Google has announced that you can now see up to 90 days of historical data in your Webmaster Tools Search Queries reports…

By John Rampton · 30 Apr 2012

SEO

Google Penguin Update: 5 Types of Link Issues Harming Some Affected Websites

Are you angry and looking for answers about why your rankings vanished after Google released its Penguin update? One common factor thus…

By Danny Goodwin · 29 Apr 2012

Industry

Google Reveals Argentina, South Korea Investigations

In a filing with the U.S. Securities and Exchange Commission, Google revealed it is the subject of probes in both Argentina (over…

By Shaun Nichols · 28 Apr 2012

Social

Google Adds Google+ Share Button

Google has announced the Google+ Share button. Google has made it very easy for website owners to embed the Google+ share button…

By John Rampton · 28 Apr 2012

PPC

Google AdWords Tests Trusted Stores Endorsements

Google has started testing out a variety of customer service endorsements within paid search ads. About a dozen of the “couple hundred”…

By John Rampton · 28 Apr 2012

Mobile

Twitter Improves Search, Notifications in iPhone & Android Apps

Twitter has released updates for its iPhone and Android app, providing improved search and notification functions. The new versions of Twitter are…

By James Dohnert · 28 Apr 2012

Industry

“Zerg Rush” Google Easter Egg: Play a Starcraft-Inspired Game

Google’s latest Easter egg turns your search results into a shootout against red and yellow zeroes, plunking down and around the page…

By Miranda Miller · 27 Apr 2012

SEO

Google Penguin Web Spam Algorithm Update Feedback Form Now Live

Google has named its latest web spam algorithmic update Penguin. For those who believe their search rankings have been wrongly hit by…

By Danny Goodwin · 27 Apr 2012

SEO

Keyword Clustering for Maximum Search Profitability

An in-depth look at how to group your list of keywords –keeping in mind your short-, medium- and long-term goals –ensure the…

By Dave Davies · 27 Apr 2012

SEO

6 Ways to Boost Your Rankings Using Google Authorship

Google authorship and Google+ already influence personalized search results – which can boost the rankings for your social connections. This opens huge…

By Kevin Gibbons · 27 Apr 2012

Mobile

Mobile Forecast: Local Dominates Ad Spend

Location targeted ads represent under half of mobile ad dollars, growing to almost 2/3 by 2016. This measures mobile ads shown based…

By Michael Boland · 27 Apr 2012

Industry

Google Sells SketchUp

Google has sold its collaborative 3D modeling tool and team to Trimble, a GPS provider. Google said SketchUp saw 30 million activations…

By Danny Goodwin · 26 Apr 2012

Industry

Google Blames FCC for Street View Investigation Delays

Google today filed a 17-page response to the Federal Communications Commission (FCC), accusing the government agency of causing delays that slowed down…

By Danny Goodwin · 26 Apr 2012

Industry

Google Related, One Pass Shutting Down

Google is bidding farewell to another batch of products that have failed to catch on. Google Related and One Pass are among…

By Danny Goodwin · 26 Apr 2012

SEO

7 Ways Links Cause Search Rank Changes

Before you pursue the time consuming process of cleaning up "bad" links, it pays to understand a variety of potential reasons your…

By Eric Ward · 26 Apr 2012

SEO

How to Google-Proof Your Small Business SEM Strategy

For small business owners, a spate of changes from Google has brought anything but stability. In addition to diversifying your marketing tactics,…

By Adam Stetzer · 26 Apr 2012

SEO

New Google Search Algorithm Update Targets Web Spam

Google’s long anticipated over-optimization penalty is now live. Except Google called it an algorithmic update that’s targeting web spam – a.k.a., keyword…

By Danny Goodwin · 25 Apr 2012

Mobile

Smartphone Search Engine Crawlers & Mobile URLs

With Google introducing the Googlebot for smartphones crawler and Bing embracing a “one URL per content item” strategy, life has become a…

By Cindy Krum · 25 Apr 2012

Social

Zuckerberg’s Deal-Making Forcing Facebook IPO Delay?

A series of acquisitions, including buying Instagram and patents to defend against Yahoo, have occupied the attention of founder and CEO Mark…

By Shaun Nichols · 25 Apr 2012

Industry

Andy Rubin & Eric Schmidt Take Stand in Google-Oracle Trial

As the Google-Oracle trial continues into its second week, Oracle lawyers today interrogated Google executives Andy Rubin and former CEO Eric Schmidt…

By James Dohnert · 25 Apr 2012

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