Google News.
Google Folds Blog Search Into News
Google users who want to search for content from blogs must now filter their queries in Google News instead of using the separate Blog Search page.
4 Ways to Make Your Blog Stand Out from the Pack
Your blog should be your medium through which you build brand awareness, authority, credibility, and trust. It should drive traffic, leads, and…
Building Relationships (and Links) from Natural Content
You need to track not just mentions of your brand or specific product(s), but also noise around your industry so you can…
Facebook Adds Trending Topics
Facebook's new personalized trending future is designed to get people talking about interesting things that are happening in the world, as well…
Matt Cutts: Google Search Result Positions Aren’t Weighted Differently
Regardless of which page or organic position your site appears in Google's search results pages, specific positions on the page aren't isolated…
10 Online PR Lessons From the Huge Success of Phonebloks
How do you turn an idea, an explainer video, and small budget into 17 million YouTube views, thousands of quality links, 900,000…
3 Ways to Find Great Link Building Opportunities in Boring Industries
Boring is in the eye of the beholder. Any industry, no matter how boring on the surface, has interesting stories just waiting…
Google Tests Bigger Images in New Look News Results
The previous thumbnail images, which were fairly small, have been replaced by a significantly larger image that takes up far more on-page…
Google’s Matt Cutts Issues New Warning on Advertorials & Paid Content
Advertorials have been popping up on websites more frequently over the past year or two. Google could penalize your site if you…
Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany
A newly approved bill states that Google, other search engines, and news aggregators can only use short snippets of material from publishers.…
Patch.com, Huffington Post Dominate Google News Results [Study]
A Searchmetrics analysis of news sources in Google's search results over several hundred thousand keywords in March 2013 shows that Patch.com had…
Here’s What Google’s Labeled Search Results Could Look Like in Europe
The European Commission is now seeking feedback on Google's cosmetic search result changes that aim to settle a years-long antitrust investigation. The…
New Details About Google’s News-Ranking Algorithm Revealed in Patent
What's the secret to improve your organization’s visibility in search results in Google News? Information from a patent filed by Google in…
How to Land an Internship in Search
An internship is a great way to open the door to a rewarding career, but the competition is often fierce - especially…
Google Wants You To Use Keyword Metatags… No, Really
Google has announced a new keyword metatag for Google News-accredited blogs and websites, allowing webmasters to offer the engine more information via…
SEO & the Dawn of Visual Social Media
The days of the single task "SEO and done" marketing are over. Small- to medium-sized businesses should focus on local SEO, Pinterest,…
Google News Adds Realtime Coverage, Google+ Discussion in U.S.
Three new features are coming to Google News in the U.S. Google is increasing the size of images on its main page,…
Optimizing News for Searchers, Search Engines & News Publishers
News search optimization is a daunting task for any news publisher or marketer. News search has ballooned both on search engines and…
Kony 2012: Lessons for Video Marketers
The phenomenal success of the “Kony 2012” film shatters some myths about viral videos and teaches some other important lessons for video…
Google News Gets Social, Adds +1’s
Google News visitors who are logged into their Google account will now sometimes see socially promoted data on their news spotlight. The…
How Search Engine Watch Grew Google News Traffic by 300% [Case Study]
One of our stated goals in the Search Engine Watch redesign was to increase traffic from Google News. There is no magic…
Search Engine Watch Redesign Breaks Records
Exactly 6 months ago, we re-designed Search Engine Watch to the site you see today. Content migration is the first major leap…
Google Adds “Standout” Tag for Featured News Content
Google News announced a new “Standout” metatag designed to help publishers highlight quality, original content on their own sites and around the…
Google News: Key Ranking Factors [Study]
Google News ranking factors have long been shrouded in mystery. However, a recent report aims to penetrate that shroud by compiling survey…
Google News Content Now Crawled via Googlebot
Due to an infrastructure change, Google News is now using the Googlebot instead of a dedicated crawler to examine web content. While…
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