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The Marketer’s Guide to Social Media at SES New York #SESNY
Whether you’re just starting to invest in social marketing for your business or are looking to take social to the next level with advanced strategies and tactics, SES…
11 Ways Vivastream Can Enrich Your #SESNY Social Experience
Want to meet the right people and attend the right sessions during SES New York? Meet Vivastream – the official social platform…
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads
With the popularity of AdWords, advertisers can struggle to find other channels that are manageable and effective. These SES New York sessions…
FTC Tightens Online Disclosure Requirements
The FTC's new disclosure standard considerably tightens the requirements for disclosure statements for online advertisements, ads and reviews. Also, if you're posting…
99% of Facebook Employees ‘Like’ Mark Zuckerberg
Mark Zuckerberg has been voted America's most popular CEO. Google's Larry Page also ranked highly, ranking as the 11th most popular CEO…
Facebook Adding Hashtags #AboutTime
Love them or hate them, hashtags are reportedly coming to Facebook - sometime - and most marketers couldn't be happier. There has…
How Relationship Building Interlinks With SEO
Relationship building is becoming a more critical part of many aspects of SEO and SEM. Be genuine. Be unique. Be nice. Doing…
2 Deceiving Facebook Insights Metrics
Facebook Insights metrics relating to Reach and Talking About can be misleading unless you know what the data represents. Here's what to…
Google+: A Quick Start Guide
If you've been sitting on the sidelines expecting Google+ to fade away, forget it. No serious marketer can afford to ignore the…
Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?
178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion, comScore…
LinkedIn Endorsements: The New “Poke”
LinkedIn has given people a new way to “poke” somebody – one which isn’t awkward for anyone involved, benefits the recipient, and…
Google Glass Ban Gets Bar Big Publicity
A "dive bar" in Seattle has banned the augmented reality spectacles to preserve privacy. The bar's owner responded to angry Facebook commenters,…
Mining Social Data to Create a Content Strategy
You can apply a smorgasbord of social data – from Facebook, Twitter, Google, Pinterest, and tools – in your strategic work to…
Want to Rank in Google? Build Your Author Rank Now
If you want your content to rank in Google's search results, start building your author authority now. Author Rank is going to…
Facebook’s New Look News Feed Adds Multiple Feeds, Bigger Images
Facebook’s news feed is evolving to feature larger photos and multiple feeds that are designed to reduce clutter. The social network today…
A Call To Action For Calls To Action
Is the traditional call to action really as effective as we think? Are consumers really as simple-minded as we think? Is there…
Align These 3 Creatives to Drive More Conversions
There are three types of creative involved in a typical campaign – the ad unit, the landing page, and the retargeted display…
Spamming Your Way to Visibility with User-Generated Pages
If you work with a site that relies on trickery to survive, then you need to reevaluate. This is a short-term strategy…
Larry & Sergey: Still Super Rich But No Longer Equally Rich, Says Forbes
Forbes has released its annual list of the world’s billionaires. While most of the richest people in the world remain the same,…
Google Streamlines Search for Chrome on iPhone, iPad
Google has improved the search and sharing features for its Chrome browser running on Apple's iOS smartphone and tablet platform. Chrome's update…
New Look Facebook News Feed to Debut March 7
Invitations have been sent out summoning media to "see a new look for News Feed" at an event this coming Thursday starting…
Content Marketing Nirvana
Most everybody is doing content marketing, but there’s more to it than writing blog posts and creating the occasional infographic. Here’s the…
Facebook (Finally) Acquires Atlas Advertising Suite From Microsoft
Facebook announced that it has agreed to acquire Seattle-based Atlas Advertising from Microsoft for an undisclosed amount, in a move that demonstrates…
Google+ Sign-In Means More Engagement, Data on Users
Google says automatic sign-in for on Android, iOS, or the web will accelerate online registration and conversion, increase engagement among users, and,…
What People Search For – Most Popular Keywords
Billions of searches are conducted each day on popular search engines and social websites by people all around the world. A number…
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