Facebook.
Video Ad Views Reach Another All-Time High: 13.2 Billion in April
The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013, while the number of video…
Local Search Battle Heats Up: Can Yelp Fight Off Facebook & Foursquare?
Is Facebook – and to a lesser extent Foursquare – becoming more Yelp-like, and thus a threat? Some might believe the answer…
Is Google+ Really a Brand Ghost Town?
A new Reuters report claims that Google+ is struggling to attract brands. However, it might not be as dire as the article…
Bing Adds Direct Facebook Interaction to Social Sidebar
You will now be allowed to directly engage with your Facebook friends right from Bing's search results pages. The new tool will…
SEO Book Gives Readers a Visual Step-by-Step Marketing Blueprint
"Search Engine Optimization: The One Visual SEO Book You'll Really Ever Need" (Third Edition) by Kristopher Jones is out now and covers…
Nonprofit Marketing: A Quick Start Guide to Fundraising
There are dozens of great charities begging for the kind of help a digital marketer can provide. When choosing a charity, find…
Which Social Network is Best for B2B Marketing?
Facebook, Twitter, LinkedIn, Google+, and YouTube all need to be in the toolbox of any serious B2B online marketer, but investing wholly…
3 Keys to Activating an Audience with Smarter Content
Effective content marketing should leverage tools and technologies that track and make actionable data relating to your audience (target vs. actual), content…
Understanding the Multi-Channel Shopper
Gathering data across devices, channels, and sessions is imperative to predicting the most relevant content to present to mobile shoppers. Here are…
YouTube’s Expanded Home Page Feed Offers Brands More Visibility
YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It…
Facebook Graph Search: Local Search Ranking Factors
Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post…
YouTube Maps Video Trends
YouTube's new Trends Map will be a valuable tool for marketers who want to keep up on trends and shares, especially when…
22 Facebook PR Secrets Every Community Manager Should Know
How can a brand rank in authenticity and pull some publicity out of its Facebook Page? With the right mix of art…
Facebook Removes Beheading Videos
Facebook has confirmed that it will remove videos of people having their heads cut off. "We will remove instances of these videos…
Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy
The Electronic Frontier Foundation's annual Who Has Your Back? report lauds a number of major companies for their efforts to help preserve…
Facebook Promoted Page Likes: How to Get Started
Facebook’s Promoted Page Likes advertising are now available globally, offering businesses worldwide a simplified way to get more Likes to their Facebook…
Facebook Reports $1.46 Billion in Q1 2013 Revenue
Facebook's ad products delivered $1.25 billion, or 85 percent, of total revenue during the quarter while payments carried the remainder, lifting the…
Facebook Marketplace vs. Exchange Ads: 3 Important Differences
Facebook ads aren't all the same. Marketplace ads (Like Ads, Sponsored Stories, etc.) and Facebook Exchange ads (FBX) offer a different approach…
Weekly Rundown: Google Penalizes Mozilla, Enhanced Campaign Updates & More
One page out gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard…
Kenshoo: Global Search Spending Grows 15%, CPCs Drop in Q1 [Report]
Has search lost its luster? Global search spending continues to grow, but costs-per-click (CPC) may be stagnating, according to Kenshoo's Global Search…
How to Successfully Launch a New Website & Refresh Your Brand
Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape…
Video Ad Views Hit All-Time High: 13 Billion
The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March…
10 Vital Steps to Building Social Influence
Most seek to build influence; measure influence; and yes, some will even attempt to sell influence. Yet, few will achieve action-inspiring influence…
Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon
Competing with the big names can be challenging for any SMB. Video can be one of the easiest ways to market your…
Guy Kawasaki Talks Content Marketing, Social & Google+
With so many sources of original content, it's getting increasingly difficult to stand out from the crowd. You have to create, curate,…
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