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Facebook Graph Search Now Available to All U.S. English Users
Facebook announced Graph Search in January and now it's available to all users with settings set to U.S. English. Facebook is also starting to retire its "who can…
Facebook Embedded Posts Let You Share Interactive Status Updates Across the Web
Facebook announced embedded posts yesterday, allowing users to embed public status updates across the web. Embedded posts looks fairly simple, but will…
What is ‘Pure Spam’? 10 Examples From Google
We all have our own definition of "pure spam", but what's more important is understanding what Google means by it. Here's a…
Bridging the Gap Between Social Media and PR
As the web puts an increasing influence on trust and authority, merging social media into PR initiatives becomes even more important. Here's…
New Facebook for Business Hub Launches With Tips, Tools, Case Studies
Facebook is looking to make it even easier for businesses to market themselves effectively on the social media platform by launching a…
How to Ensure a Positive Online Reputation For Your Executive and Company Brand
If you're a marketing director, CMO, or responsible for branding, public relations, or online marketing, you must be aware of what people…
Facebook Hashtags: Why It’s Too Early to Declare Failure
Simply Measured released findings of a Facebook study that mentioned the adoption rate of hashtags by Top 100 brands was strong, but…
Visual PR Secrets: Content Power Tips and Social Publishing Trends
Today's content is more visual, social and sophisticated. As brands compete to lure in new customers with the right pictures, it's time…
Getting Started With Google Places for Business
In less than 5 minutes, you can get your business listing up and running on the largest search engine out there. Follow…
Facebook’s Mobile Surge: Ad Revenues Double
How important is mobile to Facebook? Consider this: mobile ads represented about 41 percent of the company's advertising revenue and mobile usage…
LinkedIn Attracts Brands to Homepage With Sponsored Updates
Sponsored Updates are a new ad unit available to marketers and brand managers that run company pages on LinkedIn. Users will see…
Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook
It's no secret that some Fortune 500 companies are behind the times when it comes to their social media. A new study…
Ad & Marketing Execs See Facebook, LinkedIn, Google+ Investments Increasing [Survey]
Sixty-two percent said Facebook would see an increase in investment, while 51 percent said LinkedIn would, and exactly half stated Google Plus…
Pinterest Bests Facebook on Ecommerce Content Sharing [Study]
Facebook is still the dominant provider of social logins and shared content but other networks are gaining favor as users seek variety…
Google, Yahoo, Facebook, Microsoft Urge ‘Greater Transparency’ in PRISM Letter
Letter asks that the government release its own transparency reports that show the number of individuals targeted and the number of accounts…
Video Ad Views Surge to Record 20 Billion in June
In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20…
Integrating Owned, Earned & Paid Media For Better SEO
Organic search is extremely effective at reaching new audiences, causing many to forgo the integrated approach and focus just on SEO. Resist…
How to Set Up New Facebook Reports
Facebook recently announced a change to reports that is slowly being rolled out to accounts. Wondering where to start and how to…
Social Media Competitive Analysis: A Lesson from the Fashion Industry
Want to establish competitive benchmarks that inform best practices for content marketing within Facebook and Twitter? Use these insights to influence your…
Facebook Mobile App Install Ads: Optimize Beyond Clicks to Drive Higher ROI
With costs and competition rising, marketers will need to adapt their approach to optimize mobile ad investments beyond the click and instead…
6 Big Mistakes Companies Make in SoLoMo Marketing Efforts
Change is a constant, but you can stay on the right path by making sure you include contact information on your site,…
The Dirty Lawsuit Could be First of its Kind in Reputation Management
The outcome of this trial is of particular interest to the reputation management industry. Reputation managers are watching closely to see if…
Want Your Video Ads to Go Viral? Stop Trying to be Funny [Report]
Unruly reports the two most popular video ads from this year's Super Bowl attracted the most shares on Facebook, Twitter, and blogs…
The Mobile #PR Hookup: Telling Brand Stories & Optimizing News
A smartphone has almost become an extension of our body. But the reality is mobile phones are being used to stay connected…
Facebook Graph Search Expands to More U.S. Users
Nearly six months after introducing Graph Search as a more natural, real-time search capability for social media, Facebook is taking the training…
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