Topic

comScore.

Everything we have published on comScore. 486 articles
Video

Seeing the Colossal Increase at Yahoo Sites in comScore’s U.S. Online Video Rankings

If you compare the latest data from comScore Video Metrix with the data from a year ago, then you’ll see there’s been…

By Greg Jarboe · 19 Mar 2012

Industry

Yahoo Search Share Sinks, Google, Bing Rise in February 2012

Yahoo’s slice of the U.S. search engine market continued to evaporate in February reaching a new low, according to comScore. Google and…

By Danny Goodwin · 12 Mar 2012

Content

Winning the Content Marketing Race

He who has the best content wins. Let’s consider what “best” and “winning” really means in this context – then look at…

By Jason Cormier · 08 Mar 2012

Industry

Yandex Tries to Solidify Search Dominance, Keep Google Down in Russia

How has Yandex continued to hold off Google in Russia? Anton Popov, head of sales and marketing at Yandex, discusses Google vs.…

By Michael Bonfils · 08 Mar 2012

Local

How Mobile, Social & Trust Are Shaping Local Search Usage [Study]

Online local listings are the most trusted and relevant results to access local business information, especially as consumers are adopting new technologies,…

By Miranda Miller · 29 Feb 2012

Social

Google+: Why User Counts & Low Engagement Don’t Matter

External estimations of Google+ adoption and engagement look pretty grim... if you’re expecting users to engage. In comparing Google+ to Facebook, we…

By Miranda Miller · 28 Feb 2012

Mobile

How to Optimize Tablets vs. Smartphones

Although smartphones and tablets share many common attributes, they differ greatly as it relates to where the devices are used, what they…

By Eli Goodman · 27 Feb 2012

Video

181 Million Americans Watched 40 Billion Online Videos in January

The comScore Video Metrix service reported this week that 181 million U.S. Internet users watched nearly 40 billion videos of online video…

By Greg Jarboe · 24 Feb 2012

Social

Modern Social Bookmarking – Not Your Older Brother’s Social Bookmark of Years Past

2011 saw big changes in the social bookmarking and sharing world. Some of the larger social news sites were retired and another…

By Steve Beatty · 23 Feb 2012

Mobile

LinkedIn Shares Mobile Advertising Ambitions

During its quarterly earnings call, CEO Jeff Weiner said mobile access represents an ever-growing share of time users spend with LinkedIn. He…

By ClickZ Team · 11 Feb 2012