comScore.
Extreme Couponing: Searching for the Deals
Search has emerged as a critical tool in coupon-gathering and can tell us quite a bit about how your marketing strategy should…
Google’s New Page Layout Update Targets Sites With Too Many Ads
Is your website ad heavy? You may be in trouble. Google has announced a new algorithm tweak that will lower the rankings…
Average Viewer Watched 23.2 Hours of Online Video Content in December
According to comScore, 182 million U.S. Internet users watched online video content in December 2011 for an average of 23.2 hours per…
Google Dominates Global Paid Search as 2011 Holiday Online Shopping Sets New Records
2011 saw the biggest retail e-commerce holiday spend in history, totalling $37.2 billion, with paid search budgets and CTRs up significantly over…
Metacafe Morphs into Entertainment Network for M.E.N.
Featuring exclusive, original, curated short-form videos, Metacafe is working to meet a demand for entertaining content and is creating scalable ways for…
comScore: Bing Takes No. 2 Spot From Yahoo in December 2011
Bing is finally the No. 2 search engine, according to the latest figures from comScore. Bing which launched in June 2009 with…
The Google/Microsoft Comparison: Industry Reaction to Antitrust Debate
We reached out to search engines and marketers for their thoughts on Google Search Plus Your World, particularly on whether Google may…
Key SEO 2012 Trends in North Asia
SEO will continue to grow up in 2012 to be much more influenced by the social, mobile, and local movements. Companies that…
Online Video Trends in 2011: From YouTube Mobile to Major Redesign
The year began with news that YouTube was exceeding 200 million mobile views per day and ended with a big redesign that…
How Advanced Marketers Will Use Facebook in 2012
Our experimentation and experiences often lead to insights about “what’s next.” Here are some Facebook marketing insights and two sample tools to…