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Yahoo & FindWhat Face Off In Court This Month On Patents
Yahoo and Google settled their differences over a patent lawsuit involving paid listings last year, but Yahoo and FindWhat will duke it…
CGI Holding Buys More, Changing Name To Think Partnership
CGI Holding Corporation, the company of many search marketing brands, has gained additional ones recently and will undergo a name change to…
Digital Impact To Be Acquired By Acxiom
Data management and marketing company Acxiom is to acquire Digital Impact, giving the company a new search marketing presence. Digital Impact gained…
Can The Cookie Be Saved?
Crumbling Cookies Threaten SEM and Online Advertising from Kevin Lee at ClickZ looks at how a growing number of consumers eschewing cookies…
NetIQ To Spin Off WebTrends
NetIQ is selling its WebTrends web analytics division — which also is home to the WebPosition rank checking tool — to the…
Are Your TV Ads Tuned Into Search?
Integrating Search With TV Ads: The Next Generation from Gary Stein at ClickZ looks at how television marketers better have a search…
Fredrick’s Dad Makes Him A Believer In Local Search
Fredrick Marckini thought the hype over local search and getting little merchants online was just that, hype. But after watching the experiences…
Hiring An In House Search Marketer
How to Find an In-House SEM Specialist from Patricia Fusco at ClickZ looks at how to find and bring someone in to…
MSN Announces Paid Listings Program Is Coming
The rumors are finally given official confirmation. MSN has announced that it will launch its own self-serve paid listings program similar to…
Big Brands Need To Do SEO, Too
Big brand? “Get over yourself,” says Shari Thurow, when it comes to SEO. In her Big Brands Equal Big SEO Opportunities column…