AdWords.
Google “Confident” On Potential In-Depth EU Antitrust Inquiry
The EU is taking anti-competitive allegations regarding the search industry with great attention but Google said it is “confident” is has a…
3 Techniques to Avoid the High Cost of Free Search Marketing Tools
Don't let people, process, or platforms stand between you and better paid search results. A challenge to all SEWatch readers.
Practical Lessons from the B2B Search Elite
B2B thought leaders offer advice on technology, search marketing, PR, landing page optimization, and the SEO/social media cycle.
How to Avoid Lost Impression Share Due to Budget
Knowing these tricks can ensure that you use the money you have to capture the maximum volume possible for your best performing…
How to Compare Your PPC Performance to Your Competitors
Strategies for building traffic and expanding your reach with your PPC campaigns. Opportunities await.
WordStream’s Free Negative Keyword Tool Weeds Out The Unwanted To Boost Click-Through Rates
Wordstream, the SEO and PPC solutions provider, has just launched its Free Negative Keyword Tool – yes you did read free– designed…
How to Optimize Your Videos for SEO
This checklist will help you optimize your YouTube videos and gain top rankings in the SERPs. Also, bonus tips for optimizing hosted…
Paid Search Management: Campaign Organization, Part 3
An in-depth look at two special considerations that will help you get the most out of your Microsoft adCenter account campaigns.
Google To Launch Newspass Paywall [Report]
Google has the blogosphere and the media buzzing after a report from Italian daily La Repubblica announced that the company is readying…
AdWords Now Tells Advertisers About Competitors’ Performance
Google Adwords is firing up a new tool, Analyze Competition, designed for advertisers to measure how their campaign performs compared to competition.…