advertisers.
Going to SES San Francisco to See New Products in the Expo Hall
I mentioned 10 days ago that one of the reasons why senior executives attend their industry’s most important events is to ”…
Trademark Terms In Adwords Text Extending to Canada, UK, Ireland
Seems the success in more advertising using trademarked terms in the US allowing “some advertisers to use third party trademarks in their…
Google Shows ACE Up Its Sleeve
“ACE (AdWords Campaign Experiments) is a free tool that makes it easier to test and precisely measure the impact of changes to…
Modified Broad Match — Broad Match as it Should Be
You should be making extensive use of modified broad match in your PPC campaigns. And here's why.
Google Ratings: Could they Change Your Business?
This extension allows brands the ability to take over more space on the page while introducing a more dynamic call to action.
Remarketing: Online’s Misunderstood Conversion Tool
Despite unfounded or exaggerated fears, remarketing actually works! Get educated on retargeting and turn your prospects into customers.
Google AdWords’ Discriminatory Behavior Needs Tweaking, French Regulator Says
Google AdWords was found to abuse its dominant position on the French market and ordered to clarify both its rules and processes…
Are Yahoo and Bing Rushing Integration?
A few Yahoo/Microsoft search alliance integration woes we can look forward to, and what will need to improve.
AdWords Now Tells Advertisers About Competitors’ Performance
Google Adwords is firing up a new tool, Analyze Competition, designed for advertisers to measure how their campaign performs compared to competition.…
Apple Blocks Admob
Google has been feeling the heat over the past few days with the global uproar over its rogue StreetView wifi data collection…