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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,716 articles
Latest in Google

Social Strategy for Regulated Industries

Brands in financial services, insurance, health care and other highly regulated industries must adopt compliant social media strategy and processes or risk big losses in search visibility. Here's…

By Jon Schepke · 22 May 2013

Industry

Google+ in the SERPs Increasing; Authorship Adoption High [Data]

A new analysis suggests establishing Google authorship has moved past the early adopter stage and those marketers who have not yet established…

By Nathan Safran · 21 May 2013

Analytics

Google Analytics Language Report: What You Can Learn About Your Visitors

The Google Analytics Language report is great for understanding your users and how activity might be different for various languages. Learn about…

By Anna Lewis · 21 May 2013

Industry

Google, NASA Join Forces to Research Machine Learning

Google and NASA joined forces to establish the Quantum Artificial Intelligence Lab that to research artificial intelligence using quantum computers. The lab…

By Lawrence Latif · 21 May 2013

Social

‘Relevant and Personalized Tweets’ Now a Part of Yahoo Newsfeed

Yahoo announced last week a partnership with Twitter to integrate tweets directly into its newsfeed. Yahoo CEO Marissa Mayer says it will…

By Jessica Lee · 20 May 2013

Industry

Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

A newly approved bill states that Google, other search engines, and news aggregators can only use short snippets of material from publishers.…

By Jennifer Slegg · 20 May 2013

Local

Google AdWords Express Gets a Facelift

Google’s AdWords Express is the latest Google property to receive a makeover. AdWords Express, designed to be an easy introduction to AdWords…

By Jennifer Slegg · 20 May 2013

Analytics

How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

The OODA loop concept – Observe, Orient, Decide, Act – is one way to face uncertainty and make educated decisions based on…

By Uri Bar Joseph · 20 May 2013

PPC

Which Online Flower Store’s PPC Ad Won Mother’s Day 2013?

Which retailer did the best job this year of writing solid PPC ad copy and customizing their sitelink extensions to present seasonal,…

By Noran El Shinnawy · 20 May 2013

Development

5 Pillars of a Successful Modern Web Design

The SEO practices you implement in site design that optimize for search engines should be invisible. Modern day web design success requires…

By Jim Yu · 19 May 2013

SEO

How to Be a Badass Link Builder

If you build links like an actual human being then you're building links like a badass. You're making friends and your links…

By Jon Ball · 17 May 2013

Local

Google Maps Gets a Brand New Look

Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of…

By Jennifer Slegg · 16 May 2013

Social

Google+ Gets Big, Image-Heavy Redesign

Google has revamped Google+. The new look and feel puts images front and center. While some new photo features and enhancements add…

By Jessica Lee · 16 May 2013

Industry

OK Google: ‘The End of Search as We Know It’

Google is working toward its vision of what the future of search should be, and yesterday at the I/O event announced developments…

By Jessica Lee · 16 May 2013

Development

Company Logos Coming to Google Search Results, Thanks to New schema.org Markup

Using the new markup will allow Google algorithms to understand which image on your server is your preferred logo. If you used…

By Thom Craver · 16 May 2013

Mobile

What is Mobile App Attribution & Why is it Important?

Mobile app attribution is vital for measuring the effectiveness of your marketing campaigns. While there isn't a standard method of tracking iOS…

By Jennifer Wong · 16 May 2013

Industry

CEO Larry Page Takes the Stage in Surprise Google I/O Appearance

Page took the stage giving what almost could be described as an elevator pitch or Google infomercial followed by over a half…

By Thom Craver · 16 May 2013

Industry

Google Launches Paid Music Streaming Service

Google Play Music All Access allows users to browse tunes by genre, with options also available to look through popular and local…

By Carly Page · 16 May 2013

Mobile

Google: Mobile Search Helps 82% of In-Store Shoppers Make Purchase Decisions [Study]

Mobile isn’t just for finding local merchants to start the shopping experience. Google data shows mobile is a companion while consumers are…

By Jessica Lee · 15 May 2013

SEO

Google Takes Manual Action Against Thousands of Link Sellers

Google is continuing to take action on link networks that violate its guidelines as well. Google's Distinguished Engineer Matt Cutts reported that…

By Jennifer Slegg · 15 May 2013

Industry

Germany Orders Google to Restrict Autocomplete Results

In a ruling this week, a German federal court said Google must restrict information in autocomplete when it violates personal rights. The…

By Jessica Lee · 15 May 2013

Industry

Google CEO Larry Page Suffers From Rare Voice Health Issue

Google CEO Larry Page has revealed some new details about a rare condition that caused him to lose his voice. It was…

By Jennifer Slegg · 15 May 2013

PPC

5 Kickin’ New Google AdWords Features to Try

Google AdWords has introduced a whirlwind of updates and new features for advertisers and PPC managers to experiment with, including upgraded sitelinks,…

By Lisa Raehsler · 15 May 2013

Social

Is Google+ Really a Brand Ghost Town?

A new Reuters report claims that Google+ is struggling to attract brands. However, it might not be as dire as the article…

By Jennifer Slegg · 15 May 2013

Industry

Is Google Sucking the Life Out of Your Identity? Are They Alone?

With Google's Knowledge Graph, Wikipedia's Wikidata and Wolfram|Alpha's database (that supports Siri), the efforts to make the world understandable to machines are…

By Doc Sheldon · 15 May 2013

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