Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,711 articles
Latest in Google

Google Webmaster Tools Adds Debugging Support in Structured Data Dashboard

Google now will show you any errors or problems with your structured data that Google encounters while crawling the website. Users can click on each content type to…

By Jennifer Slegg · 16 Dec 2013

PPC

5 Predictions About Real-Time Bidding in 2014

If 2013 wasn’t the year of RTB, 2014 has absolute potential to be the year advertisers and publishers get onboard and start…

By Liz Rutgersson · 16 Dec 2013

SEO

Did Anglo Rank Link Network Get Websites Penalized by Google? Short Answer: YES

Despite promises no websites would be hurt, several people have reported receiving link penalties in the last few days in their Google…

By Jennifer Slegg · 13 Dec 2013

SEO

4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

Trade shows are one of the most effective lead generation tactics used by B2B marketers, but require a lot of time, effort,…

By Derek Edmond · 13 Dec 2013

Content

Google’s Matt Cutts on How to Avoid the Guest Blogging Spam Trap

Matt Cutts says be careful that the sites you guest blog on are of high quality and definitely avoid any guest blogging…

By Jennifer Slegg · 13 Dec 2013

SEO

Old Sites vs. New Sites: Which Will Win in SEO?

General trust is moving from older big brands to new innovative companies, but Google still seems to prefer old sites. Learn which…

By Peter Van Der Graaf · 12 Dec 2013

Local

Localization for International Search Engine Optimization

Localization helps connect your brand to a location using the words, terms, and behaviors of an audience in a particular region. While…

By Greg Kihlstrom · 12 Dec 2013

Industry

Reports: NSA Used Google Cookies for Data Spying

Just a few days after they ganged up on the government to ask them to curb the NSA's spying enthusiasm, tech giants…

By Liva Judic · 12 Dec 2013

SEO

Matt Cutts: Google Penalties Get More Severe for Repeat Offenders

A website that gets caught violating Google's webmaster guidelines for the first time won't be treated as harshly as those that have…

By Jennifer Slegg · 11 Dec 2013

Analytics

Acronym Launches ‘Keyword Provided’ Algorithm to Recover ‘(Not Provided)’ Keywords

Search marketing and tech company, Acronym, announced a new way to combat the lack of keyword data resulting from Google's secure search…

By Jessica Lee · 11 Dec 2013

Social

Google+ Launches Social Ad Called +Post to Appear Across Display Network

Google+ has launched (in beta) its own social ad called "+Post." The feature allows brands to promote their Google+ posts across the…

By Jessica Lee · 10 Dec 2013

Video

Google Adds Earned Actions in AdWords Reporting for YouTube Advertisers

Google has added several new columns to Adwords reporting for video advertisers, to help them better understand the impact of their ads.…

By Jennifer Slegg · 10 Dec 2013

SEO

Google Busts Anglo Rank Link Selling ‘Service’

Google has set their sights on yet another link selling network, Anglo Rank. A tweet from Matt Cutts demonstrates they're not buying…

By Jennifer Slegg · 09 Dec 2013

Industry

Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

Two new Google Search updates make it easier for users to find more in-depth information on any given topic and to compare…

By Jennifer Slegg · 09 Dec 2013

Industry

Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

Google, Twitter, Microsoft and Facebook are among eight of the world's largest tech companies to sign a joint letter to US congress…

By Michael Passingham · 09 Dec 2013

SEO

SEO: You’re Now Being Graded on the Curve

Too many have either tried to get by doing as little as possible or don’t have enough information on how SEO works…

By Kristine Schachinger · 09 Dec 2013

Industry

Gmail Strips Email Marketers of Data with Image Caching

Without warning, Google updated Gmail so that images are now cached. To understand what impact this may have requires that we start…

By Derek Harding · 09 Dec 2013

Industry

Google Now Allows Gmail and Calendar Data Downloads

Finally, Google will allow users to download data from their Gmail and Google Calendars, a function that has long been available on…

By Dan Worth · 06 Dec 2013

SEO

Surprise! Google Updates PageRank Just in Time for Christmas

PageRank may not be dead after all. Google unexpectedly updated PageRank early this morning, just six weeks after head of webspam Matt…

By Jennifer Slegg · 06 Dec 2013

Local

Expanding from Local to National SEO with Google Trends

Use these tips to take advantage of the regional information that Google Trends is giving you and begin working on multiple local…

By Matt Morgan · 06 Dec 2013

SEO

The ‘New SEO’ is Plain Old Marketing

Sometimes moving forward means going all the way back to the beginning. Even if the SEO tricks are dying out the, technical…

By Jennifer Van Iderstyne · 06 Dec 2013

Industry

Google Trends Updates Accommodate Misspellings and Different Meanings

Several updates have been announced for Google Trends, making the data it provides more useful. It will now work to determine user…

By Jennifer Slegg · 05 Dec 2013

SEO

Google Webmaster Tools Now Finds Smartphone Crawl Errors

Google Webmaster Tools has made some changes to their crawl errors page to include specific smartphone crawl errors that the Googlebot-Mobilebot discovers…

By Jennifer Slegg · 05 Dec 2013

Content

Matt Cutts: Don’t Stitch Copied Content from Multiple Sites

In a recent Google Webmaster Help video, Matt Cutts addressed the question of "stitching" -- taking bits of content from multiple sources…

By Jessica Lee · 05 Dec 2013

Analytics

5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

Use this 5-step approach to ensure action aligns with performance in your 2014 multi-channel marketing plan. Columnist Rebecca Murtagh shares tips to…

By Rebecca Murtagh · 05 Dec 2013

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