Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,747 articles
PPC

The 4 Pillars of a Successful PPC Campaign

Every now and then, we all need to remember the basics that are the framework behind every successful PPC campaign. If you’re…

By Melissa Mackey · 01 Nov 2011

Local

Google Offers Now Aggregating Local Deals

Google evidently believes better targeting will turn a deals strategy previously tried - and abandoned - by Facebook into a winner. Google…

By Christopher Heine · 31 Oct 2011

Industry

Google Carves Out A Pumpkin Doodle For Halloween

Seems the guys at Google are partial to the Charlie Brown Great Pumpkin special. The company's latest Doodle is a timelapse video…

By Frank Watson · 31 Oct 2011

Industry

Hottest Halloween Costumes of 2011: Angry Birds, Black Swan, and Sexy Superheroes

Pop culture-inspired Halloween costumes top Google, Yahoo, and SortPrice lists as the most searched terms for this year. It sounds like we’ll…

By Miranda Miller · 31 Oct 2011

Content

SEO Plug-in Helps Bloggers Optimize Content

Eightfold Logic Inc. has released a WordPress plug-in that utilizes InboundWriter’s search and social intelligence to help writers optimize content to increase…

By Miranda Miller · 31 Oct 2011

SEO

How to Develop Link Marketing Ideas

With these strategies, your company could be coming up with new link building ideas on a recurring basis. Just remember to keep…

By Justilien Gaspard · 30 Oct 2011

Industry

In Google We Trust (Your Identity)

Google, PayPal and Equifax are the first three official, federally credentialed, Identity Providers of the NSTICs Identity Ecosystem. What does that mean…

By Kristine Schachinger · 30 Oct 2011

SEO

Keep Calm & Carry On Despite Google SSL Search Term Encryption

Richard Kirk, Head of SEO at Performics, took issue with a recent column on SEW and asked to post a rebuttal. Given…

By Richard Kirk · 28 Oct 2011

SEO

7 SEO Friendly Site Features that Developers Often Miss

unfortunately, a lot of developers can have a bit of a blind-spot when it comes to SEO. While some on-site SEO features…

By Rob Chant · 28 Oct 2011

Industry

FTC Finalizes Settlement of Google Buzz Privacy Issues

The FTC has approved its settlement with Google that addresses improper privacy disclosure during the release of Buzz. The settlement mandates additional…

By Rob D Young · 27 Oct 2011