Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,747 articles
Social

Social TV Grows Up: Communities and Advertisers Flock

Several applications have sprung up that tie real-world actions to online communities, and allow for an experience that goes beyond the TV…

By Ron Schott · 02 Feb 2012

Local

Are You Competing with Your Own Business Identity?

As the search for local information continues to rise, so does the need for a shared consistent identity across all platforms. These…

By Jeff Beard · 02 Feb 2012

Social

Facebook IPO Show Ad Revenue Increased 69% in 2011

Facebook's 2011 advertising revenues were $3.1 billion, up 69 percent from the year before, according to the Menlo Park, CA-based firm's S-1…

By ClickZ Team · 02 Feb 2012

Social

Pinterest Driving More Referral Traffic Than Google+ [Infographic]

Forget Google+. Pinterest is the hot new social network right now. Numerous reports agree that unique visitors to Pinterest are skyrocketing, and…

By Danny Goodwin · 01 Feb 2012

Industry

Google to Talk Privacy Policy in Private with Congress

The great Google privacy policy change freak out continues. In the latest developments, Google has defended its changes in a letter to…

By Danny Goodwin · 01 Feb 2012

PPC

Search Ad Spending Could Hit $19.51 Billion in 2012 [Report]

Led by Google and aided by the Summer Olympics and national elections, search ad spending will grow 27 percent to $19.51 billion…

By Danny Goodwin · 01 Feb 2012

SEO

Link for People, Not Search Engines

There are hundreds of ways to build links the wrong way, and just as many ways to do it right. Your goal…

By Eric Ward · 01 Feb 2012

PPC

How Targeting People Will Change Paid Search

Google’s privacy policy revisions and the continued expansion of Google+ are part of an important trend in paid search: targeting ads to…

By Alex Cohen · 01 Feb 2012

Events

Search and Social Marketing Olympians Compete for ROI Gold at SES London

Business optimization in a digital age is the overriding theme for SES London this year. But it goes far beyond that. Experience…

By Mike Grehan · 01 Feb 2012

Local

Google, Bing & Yahoo in Partnership to Sell Top Organic Local Listings?

Is a new local paid inclusion program that promises to "put your business above the competition" in local search rankings really in…

By Miranda Miller · 31 Jan 2012