Google.
Google+ Report Card: Plus or Minus for SEOs, Users?
Google+ isn’t the most dominant platform, but it’s the most impactful for organic search traffic and measurement. The future of the Google+…
Getting Ahead Of The Competition – An 8 Step Approach Using Share Of Voice
Understanding where your competitors are positioned in SEO important in today’s competitive landscape and essential to getting ahead in organic search and…
Gmail Messages to Appear in Google SERPs
Google has unveiled its latest search innovation – adding Gmail messages into search results. This is a trial which will let users…
Killer PPC Ads: The Fundamentals
Your ad is the PPC face to the world that shows who you are, what you sell, and how you want to…
How to Find a PPC Niche & Attract Customers
Think you’re stuck with a not-so-great market or competitive environment? In search marketing, you often have a lot more control over those…
Google: Olympics Fuel Mobile Search Surge
Olympic-related searches increased 10-fold in the first week of the Games, as people around the world kept up with results on the…
Google Tests Smartphone Icon in Search Results to Identify Mobile Content
A new Google mobile experiment has been spotted: the addition of an icon in the URL field of search results to indicate…
Can You Tap Your Way to Gold in Google’s Interactive Hurdles Doodle?
Google has been celebrating the London 2012 Olympics every day with a unique Olympic-themed Doodle. However, today’s interactive Google Doodle is easily…
Google Display Network Exclusion Tactics: Don’t Drink from the Fire Hose
People seem to think that the Google Display Network is like drinking from a fire hose: turn it on and get a…
Apple Plans to Drop Native YouTube App From iOS 6
Google purge continues in Cupertino. Apple will drop the stand-alone version of the YouTube video player from its iOS mobile platform. The…