Google.
Google Penalty or Algorithm Change: Dealing With Lost Traffic
There is nothing worse for a webmaster/site owner than to wake up one day and find Google Armageddon has taken out all of their site's rankings and traffic.…
Why Google+ Now Allows Pseudonyms, But Still Requires Real Names
Google’s announcement that they will allow pseudonyms still requires identity verification. Q. Why is anyone surprised that a certified identity provider needs…
YouTube Now Serving 4 Billion Videos Daily
Ready for some more crazy YouTube stats? In the next minute, 60 hours of video will be uploaded to YouTube, and by…
Don’t Be Evil Tool: Focus on the User Builds a ‘More Relevant Google’
Facebook, Twitter, MySpace, and other social media networks have created a Chrome bookmarklet and website to reveal the bias in Google’s personalized…
Google AdMob: A Performance Marketer’s Opinion
Unless your products are extremely broad appeal or you're selling mobile download bale goods (e.g., apps, books, music or video), let me…
Google Upgrades Punctuation Search Results
Google has updated its search results for queries involving punctuation marks and symbols. Though not perfect, searching for the symbol equivalent of…
How Google Made $37.9 Billion in 2011
How does Google make money? A new analysis by Wordstream looks at who contributed the most to Google’s 2011 revenues, based on…
Chinese New Year 2012: Google & Search Engines Welcome Year of the Dragon
January 23 is Chinese New Year, and heralds the Lunar New Year of the Water Dragon. The dragon is perceived as a…
Twitter to Acquire News Aggregator Summify
To boost its news management capabilities, Twitter will acquire Summify, a site which allows users to collect and summarize news items into…
Fifth Annual Doodle 4 Google Contest Kicks Off
Children in grades K-12 in the U.S. are invited to enter the fifth annual Google's Doodle 4 Google contest. The theme for…
Google Slowed Crawl Rate to Aid Websites Protesting SOPA
Bing may have seen a bit of a boost in the fresh results department as a result of their slightly faster crawl…
New Mobile AdWords Targeting Options: WiFi & OS Version
Google AdWords advertisers can now target campaigns to mobile devices that have a high-speed WiFi connection. Advertisers can also now target specific…
New Gmail, YouTube, Blogger Users Join Google+ by Default
In another move designed to get Google product users into their identity provider program, Google now requires all new Google account users,…
Google’s New Page Layout Update Targets Sites With Too Many Ads
Is your website ad heavy? You may be in trouble. Google has announced a new algorithm tweak that will lower the rankings…
Tools to Monitor Online Reputation Across Different Languages
The Internet has provided unprecedented opportunities and opened new markets for businesses, but misinformation and rumors can spread quickly, making reputation management…
Google Reports Q4 2011 Earnings, $10.58 Billion in Revenue; 90M Google+ Users
Google revenues topped $10 billion for the first time, but it wasn’t good enough for investors, who were let down by the…
Google Protest Adds 4.5 Million SOPA Opponents
By blacking out its logo and urging its users to “Tell Congress: Please don’t censor the web!” Google yesterday added 4.5 million…
AdWords Search and Display Networks Will Soon Get Impression Share Metrics
Google will soon add impression share metrics for its search and display networks – a long awaited addition. Impression share is the…
Search Engines & Opinions: Just How Trustworthy Are Search Results?
Search results on Google, Bing, and elsewhere hold immense power and are becoming extremely influential – especially when few question the accuracy…
Why Search Marketers Must Use AdWords Ad Extensions
In the world of SEM, you have to juggle many methods to make sure a PPC account is running efficiently. Throwing Ad…
SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA
Rep. Lamar Smith promises to revive the SOPA bill in February. Here’s what has happened to date, who created the piracy problem,…
Average Viewer Watched 23.2 Hours of Online Video Content in December
According to comScore, 182 million U.S. Internet users watched online video content in December 2011 for an average of 23.2 hours per…
Google’s Call to Action: Tell Congress to Vote NO on #SOPA
To call attention to two bills that would result in massive web censorship and hurt American businesses, Google today has carried through…
5 Things That Haven’t Changed Online Since 1997 & 5 Lessons for Marketers
Things have evolved and changed, but the Internet is the same as it always was and is a society evolving. Facebook is…
10 Elements of a Perfectly Optimized Page
One area that search engines have made a number of significant advancements in recent years is in how they evaluate content on…
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