Google.
Google to Protest SOPA on Home Page Tomorrow
Millions of people visiting Google’s home page tomorrow will be greeted with a link demonstrating the company’s opposition to controversial anti-piracy bill SOPA, the Stop Online Piracy Act,…
Newest International SEO Challenge: Hreflang & Canonical Tags
Google is telling us that we should use a regional subtag on each URL to help Google’s spider figure out what kind…
5 Stages of Coping with Loss of Search Query Data
Unfortunately, there isn't a silver bullet that will compensate for losing a rising percentage of keyword data in analytics. There are several…
The End of Link Building as We’ve Known and Loved it
Old-fashioned link building should be part of your marketing mix, but doing it in isolation will send unbalanced signals to search engines.…
Google Earth Funds Sea Turtle Tracking Project and Game
Through the use of the Google Earth API technology and a grant given to the sea turtle conservation network WIDECAST, Google is…
comScore: Bing Takes No. 2 Spot From Yahoo in December 2011
Bing is finally the No. 2 search engine, according to the latest figures from comScore. Bing which launched in June 2009 with…
The Google/Microsoft Comparison: Industry Reaction to Antitrust Debate
We reached out to search engines and marketers for their thoughts on Google Search Plus Your World, particularly on whether Google may…
Search Quality & Twitter’s Outrage: Industry Reaction to Google Changes
Backlash to Google’s Search Plus Your World has been fast and furious. Twitter went off the deep end and tech journalists are…
Rank for Anything You Want on Google Search Plus Your World
Google Search Plus Your World pulls personalized organic results from the Google+ network with no regard for context, quality, freshness, or relevance.…
Google ‘Search Plus’ and Our Ever Decreasing Circles
Is Google’s latest move bad for users? Is it leading us to a future search experience that replaces pure information retrieval with…
7 Social Media & SEO Tactics Businesses Will Adopt in 2012
With social and search so closely intertwined, it’s easy to get overwhelmed by the rapidly evolving landscape. From social listening, to Google+,…
Google’s Encrypted Search Data: A Cure for Vision Loss?
Brands that wean themselves off query data will be well positioned to forge ahead. The proactive solution is to build a comprehensive…
Mobile Search Trends in Asia Pacific [Study]
A study looking at mobile search data in Australia, urban China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Singapore, and Thailand reveals…
Twitter: Google Search Plus Your World Bad for Web Users
Twitter has criticized Google for the huge search feature changes unveiled on Tuesday, claiming they are "bad" for people, publishers, news organizations,…
The Art of Winning on AdWords – Lessons from Moneyball
Campaign cloning is a great way to discover truths that hide in aggregated statistics. Applying Moneyball scrutiny to your account will help…
Bridging the Cross-Channel Analytics Divide
No lone study of web analytics will satisfy everyone in your organization; the only solution to coming up with a prioritized list…
7 Quick Tips to Keep Your SEO On Track in 2012
Now is a great time to review year-over-year data to get a big picture of SEO success without seasonality and other factors…
Nicolas Steno, Geology Pioneer, Celebrated by Google Doodle
Google’s logo today pays homage to Danish anatomist Nicolas Steno, the father of modern geology. The new Doodle features the Google logo…
Google Launches Search Plus Your World
Building on Social Search, introduced in 2009, and their own social media network Google+, the world’s most dominant search engine is taking…
Google Profits From Illegal 2012 Olympics Ads
Google is profiting from ads posted by illegal London 2012 Olympics ticket resellers. These ads have since been removed, as have ads…
Google Fined $65K in France for ‘Crook’ Autocomplete Suggestion
Google must pay a $65,000 fine for suggesting the search term for “crook” when users typed in the name of France insurance…
Christmas AdWords Activity
Information on how the populace at large behaved and interacted with AdWords ads by day during the holidays. Christmas traffic was much…
GinzaMetrics Aim to Improve Lagging E-Commerce Campaigns in Real-time
Silicon Valley-based Enterprise SEO firm GinzaMetrics has announced the addition of e-commerce and organic search analytics that track transactions through the entire…
5 Things That Should Happen in Digital in 2012 – But Probably Won’t
On my wish list for this year: Bing takes more market share from Google, aided by Facebook and social search; Yahoo gets…
Blend of Online & Offline Tactics Inspire Toy Shopping [STUDY]
Digital media continued to grow in importance for shoppers researching toys this holiday season according to a study from Google. Conducted by…
Page 144 of 323