Google Analytics.
How to Use the Google Analytics New vs Returning Report
Google Analytics provides a helpful report called New vs Returning. This post will explain all about what this data is, when to…
Phanteguin: A Phantom & Penguin One-Two Punch From Google
There were two significant Google updates in May: Phantom and Penguin 2.0. Some websites were hit by both updates. Here's a deep…
4 Ways SEO Impacts B2B Content Marketing Initiatives
SEO should be a significant component of the B2B content marketing mix – from concept to execution. Better content, a lead scoring…
Google Simplifies Process to Link AdWords, Analytics
If you've had problems integrating your Google AdWords and Google Analytics accounts together, you're in luck. Google is offering better support in…
My Top 5 Most Used Custom Reports in Google Analytics
Looking to add some awesome custom reports to your Google Analytics arsenal? Get these highly recommended reports now: unique visitors by page,…
Most Valuable Ecommerce Customers Come from Organic Search [Study]
Custora collected data from 86 U.S. retailers with 72 million customers to show which acquisition channels online proved to be the most…
Google Analytics Admin Panel Gets a Redesign
Google Analytics announced a redesign of the administration panel. Not only does the new design have a more consistent look and feel,…
How to Report Organic Search Traffic Gains After Filtering ‘Bad’ Traffic
SEO reporting has little to do with ranking reports. Ensuring strong analytical measurements is key to gain trust with your clients/company executives,…
Google Makes It Even Harder to Estimate Missing iOS 6 Organic Search Data
Applying PPC data has been key in accurately estimating the impact of missing iOS 6 organic traffic data. Unfortunately, Google now is…
How to Navigate the Google Analytics Location Report
Does your website target users in a specific location or around the world? Businesses of all sizes can gain valuable insights from…