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Analytics

Compete Develops Attention-Based Metrics

With the interactive Web, the value of the page view as a metric is debatable since the user can in fact change the page…

By Amanda Watlington · 03 Apr 2007

Industry

Medical Vertical Search Being Chased by Microsoft and Google

A recent post on the business | bytes | genes | molecules blog talks about the investments being made by Google and Microsoft in…

By Eric Enge · 03 Apr 2007

Industry

Google Tests TV Advertising

Google’s rumored foray into managing television ads with its AdWords platform has entered the next phase with a limited trial program over EchoStar’s Dish…

By Kevin Newcomb · 03 Apr 2007

Social

E-consultancy publishes online PR briefing

E-consultancy has just published an Online PR Briefing. You can download the 12-page report for free. It includes a summary of a recent roundtable…

By Greg Jarboe · 03 Apr 2007

SEO

fisssh!, a meta search engine, is launched

HGi Media Systems has announced the launch of fisssh!, a new meta search engine. fisssh! aggregates search results for queries across different types of…

By Greg Jarboe · 03 Apr 2007

Industry

Time and Money: Small Businesses Have Little of Each

By thoroughly evaluating each search marketing opportunity you're presented with, you'll be more likely to invest your time and money in things that work.…

By Carrie Hill · 02 Apr 2007

SEO

A Plea to Stop Treating SEO as an Afterthought

When should you think about search engine optimization? The answer is simple: before, during, and after design and development. Organic Search expert Mark Jackson…

By Mark Jackson · 02 Apr 2007

Industry

The Search Engine Update – Number 241 – Apr. 3, 2007

Search Engine Watch's recap of top search engine stories, featuring exclusive content for members since our last newsletter.

By Elisabeth Osmeloski · 02 Apr 2007

Industry

Search Headlines & Links: Apr. 2, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 02 Apr 2007

Industry

Highlights from the SEW Blog: Apr. 2, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 02 Apr 2007

Events

OFFICIAL SES NYC 2007 Party & Events Schedule Announced

If you haven’t been to a SES event before you may not know about the many social events that compliment the conferences – if…

By Matt Mcgowan · 02 Apr 2007

SEO

SES NY is Coming — Plan Your Party Schedule Now

Search Engine Strategies New York is next week, and while I’m greatly looking forward to catching up with people and meeting many more, I’d…

By Kevin Newcomb · 02 Apr 2007

Industry

ZoomInfo Retools Its Business Info Search

Business information search engine ZoomInfo has retooled its offering to create a single user interface for its various products. The new search engine gives…

By Kevin Newcomb · 02 Apr 2007

Industry

Is Yahoo Underground an April Fool’s Joke?

Michael Arrington of TechCrunch takes a look at Yahoo Underground, presented by Yahoo News. The site was launched on April 1, and Arrington speculates…

By Greg Jarboe · 02 Apr 2007

Industry

Search-Related April Fools’ Round-Up

I’ve never been a fan of April Fools’ jokes. Some people can pull them off and make them funny. Other people don’t pick a…

By Kevin Newcomb · 02 Apr 2007

Industry

Who’s Buying DoubleClick?

Last week, Microsoft was the rumored acquirer of DoubleClick’s remaining businesses, which include the DART ad serving system and Performics search and affiliate marketing…

By Kevin Newcomb · 02 Apr 2007

SEO

MSNBC takes on Yahoo News

Emily Steel of The Wall Street Journal Online reports that “MSNBC.com, the No. 2-ranked news Web site behind Yahoo News, is starting its first…

By Greg Jarboe · 02 Apr 2007

Local

Topix Relaunches as Citizen Journalism Site

Topix is repositioning and relaunching its local news aggregation site as a citizen journalism network. It’s also dropped the “.net” and will begin branding…

By Kevin Newcomb · 02 Apr 2007

Industry

Rich Skrenta, Google, Vertical Search

Rich Skrenta, the CEO of Topix, recently offered up some thoughts about Strategies for Beating Google. One thing he states clearly is that going…

By Eric Enge · 02 Apr 2007

PPC

Desperately Seeking Stats to Prove the Value of Branded Keywords

Search advertising columnist Tony Wright discusses the value of bidding on your company's branded keywords, and testing to see if advertising on your brand…

By Tony Wright · 01 Apr 2007