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Industry

Changes at SEW: Moving Over Yonder

It’s been a really interesting year here at Search Engine Watch. I’m happy to say traffic to the site is strong, if not at…

By Elisabeth Osmeloski · 22 May 2007

SEO

Top Three SEO Mistakes

In the process of creating a presentation for catalog retailers at a DMA conference, SiteLogic’s Matt Bailey has distilled the essence of SEO into…

By Kevin Newcomb · 22 May 2007

Industry

Google Tracking Hot Trends

Google has been regularly tracking popular searches in the form of the Google Zeitgeist for some time, and added the Google Trends service last…

By Kevin Newcomb · 22 May 2007

Industry

SEW Experts: Blog Your Way to the Top

In today’s au Natural column, “Blog Your Way to the Top,” Mark Jackson takes a look at the benefits of blogging on a corporate…

By Kevin Newcomb · 22 May 2007

Industry

SEW Experts: Convincing the Executive Team to Invest in SEO

In today’s Big Biz column, “Convincing the Executive Team to Invest in SEO,” Aaron Shear shares tips on how to get the executive management…

By Kevin Newcomb · 22 May 2007

Industry

People Search Makes up 30% of All Searches

Back on May 8th, Google hosted a People Search SIG at their headquarters in Mountain View. Michael Arrington of TechCrunch presided over the session…

By Eric Enge · 22 May 2007

SEO

Blog Your Way to the Top

Mark Jackson takes a look at the benefits of blogging on your Web site.

By Mark Jackson · 22 May 2007

Industry

Convincing the Executive Team to Invest in SEO

Tips on how to get the executive management team to buy into the idea of search marketing.

By Aaron Shear · 22 May 2007

Industry

The Search Engine Update – Number 243 – May 22, 2007

Search Engine Watch's recap of top search engine stories, featuring exclusive content for members since our last newsletter.

By Elisabeth Osmeloski · 21 May 2007

Industry

Highlights from the SEW Blog: May 21, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 21 May 2007

Industry

Salesforce.com, Google Partnership Discussions

The Washington Post reported talks between Google and Salesforce.com, a hosted CRM application vendor. This move is another direct challenge to Microsoft, which offers…

By Frank Watson · 21 May 2007

Industry

Search Headlines & Links: May 21, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 21 May 2007

PPC

SEW Experts: Ego Bidding Gone Wild

In today’s Search Ads column, “Ego Bidding Gone Wild,” Tony Wright talks about the danger of ego-bidding and how to stop a client from…

By Kevin Newcomb · 21 May 2007

Industry

Indeed Testing Pay-per-Action Ad Model

Job search engine Indeed.com has been testing a pay-per-action (PPA) advertising model, which for recruiters means a pay-per-applicant ad model. The offering lets recruiters…

By Kevin Newcomb · 21 May 2007

SEO

Winning on Digg Podcast

A couple of weeks ago Neil Patel and I put together our second podcast about winning on Digg. This second podcast focused on becoming…

By Eric Enge · 21 May 2007

Local

Google Adds Neighborhood Search

Google has added a neighborhood search capability for 50 U.S. cities, so a user can search for things like bagels upper east side new…

By Kevin Newcomb · 21 May 2007

Industry

Google Cracking Down on AdSense Arbitrage

Several AdSense publishers have received notice that their sites, which are mainly of the AdSense arbitrage/made for AdSense (MFA) variety, are being kicked out…

By Kevin Newcomb · 21 May 2007

SEO

Chasing the Long Tail

When you pursue a competitive market you quickly find out how hard it is to rank for the highest volume terms. In education it’s…

By Eric Enge · 21 May 2007

PPC

Ego Bidding Gone Wild

What happens when the ego gets in the way of smart bidding and positive ROI? Tony Wright talks about the danger of ego-bidding and…

By Tony Wright · 21 May 2007

Industry

Advertising Placements by Industry and Top Sponsored Links, April 2007

The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links.

By Enid Burns · 21 May 2007