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Yahoo: Labor Day Searches Down vs. Last Year [Stats]
Although searches for “labor day” are down 38 percent compared to 2010, plenty of people still searched for Labor Day related terms. What was…
Using Google +1 For Rankings & Profit
Google +1 clicks will impact SEO and your bottom line, though how much isn’t clear yet. Afraid your search traffic will die? Not brain…
Link Building: How to Set Goals & Gauge Your Competition
Don’t just pore over the number of incoming links you have - do something about them. Learn from your competitors: determine the number of…
Queen’s Freddie Mercury Gets Music Video Google Doodle
Google today is paying tribute to Queen lead singer Freddie Mercury on his birthday with a special animated music video Doodle. Queen is best…
Google+ in Asia: Most Users Are From Singapore, India
Singapore recorded the highest share of visits to Google+ in key Asia Pacific markets. Here’s a summary of the findings from Experian Hitwise, which…
Google Redefines External, Internal Links in Webmaster Tools
In an attempt to provide more accurate link data in Webmaster Tools, Google is recategorizing links from subdomains as internal links and the www…
New AdWords Metric: Estimated Top Page Bid
Google has just added a new metric into the AdWords interface at keyword level called the "Estimated Top Page Bid." This could revolutionize the…
Audience Targeting Strategies for LinkedIn Ads
According to LinkedIn’s ad tool, the social network has more than 120 million users. With LinkedIn adding one new member per second, smart marketers…
How to Avoid Targeting Paid Search to the Masses in 6 Steps
Savvy search marketers must seek out unique opportunities to directly speak to consumers. Incorporating their interests and values will improve CTRs, more actively engage…
Google Teams with ESPN to Add MLB Baseball, NFL Football Scores to Search Results
Looking to quickly find the latest baseball score or follow an NFL game in real time? Google and ESPN have brought the scoreboard straight…