Latest stories
27,214 articles, newest first.
Google to Offer AdWords Conversion Optimizer
Google is making cost-per-acquisition (CPA) based bidding available to AdWords advertisers through a new Conversion Optimizer tool. Advertisers specify a maximum CPA bid, and…
Universal Search Coming to Microsoft’s Live Search
In a blog post last Thursday, originally described by the press as a leak, Akram Hussein, Program Manager of Windows Live Platform, detailed a…
Roadblocks Sidetrack Search
The larger the company, the bigger the roadblocks. To advance your search marketing strategy, you need to be less SEO and more politico with…
Top 10 Reasons SEO Rocks: “SEO is Dead” Is Dead
Many have claimed "SEO Is Dead." And some say, SEO dead, black chaos comes again. Or not: Top 10 Reasons SEO remains alive and…
Hey! Nielsen Wants You
After all these years, Nielsen has decided to compete (a little) with those it measures online. HeyNielsen.com invites everybody to share their opinions about…
SEW Experts: Roadblocks Sidetrack Search
The larger the company, the bigger the roadblocks. In today’s Big Biz column, “Roadblocks Sidetrack Search,” Aaron Shear explains that diplomacy may be one…
SEW Experts: Top 10 Reasons SEO Rocks: “SEO is Dead” Is Dead
Many have claimed “SEO Is Dead.” In today’s au Natural column, “Top 10 Reasons SEO Rocks: “SEO is Dead” Is Dead,” Mark Jackson gives…
Top 10 Search Providers, August 2007
The top 10 search engines and search providers by the number of users and share of total searches.
Search Headlines & Links: September 24, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Highlights from the SEW Blog: September 17-21, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
IMNY Charity Event Scheduled for October 15
The Internet Marketers of New York are holding another charity event, so keep the 15th of October open. The event will help raise money…
Compete Search Analytics Now Live
Compete’s new Compete Search Analytics service, which was announced last month at SES San Jose, is now live. The pay-as-you-go service is designed to…
DoubleClick Launches Mobile Ad Serving
Like its soon-to-be parent company Google did last week with AdSense for Mobile, DoubleClick today launched a new mobile ad serving product, DoubleClick Mobile.…
Google’s Growing Searches? FT(P) That.
Ever FTP’ed a news analysis? Transfer this to Financial Times Piffle file: “Growing Google searches for the right balance.” FT reported Google withdrew a…
Yahoo Under-represented at IAB
One unintended consequence of the departure of Wenda Harris Millard from Yahoo is that Yahoo no longer holds a seat on the board of…
Interview of Usability Guru Jakob Nielsen
I recently had the privilege of sitting down and speaking with Jakob Nielsen. Known as one of the foremost usability gurus in the world,…
Branding Steers Search Beyond Direct Response
CMOs build brands. Who does Direct Response? White mice, search marketers, and Pavlov's dogs. Another myth destroyed in this week's Search Ads.
SEW Experts: Branding Steers Search Beyond Direct Response
In today’s Search Ads column, “Branding Steers Search Beyond Direct Response,” Matt Spiegel discusses the myths of direct response advertising. If CMOs build brands,…
Google SERPs Promoting Google Book Links
I was alerted to this by a thread at WebMaster World, seems Google search results are promoting Google Books product. To see an example…
Search Engine Forums Spotlight: September 21, 2007
Found in the search marketing forums: What Does it Take to Get to the Top?; How Does Punctuation Effect SEO?; PPC Issue with Google…