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Yahoo Q3 2011 Earnings: Search Revenues Fall 13%
Search revenue was $374 million, a 13 percent decrease from the previous quarter. Search revenue was bolstered by the fact that Microsoft reimbursed Yahoo…
Google Analytics Gets Visitor & Goal Flow Chart Visualizations
This morning at the Web 2.0 Summit, Google announced flow visualization reports. Flow visualization reports are a way for site owners to quickly visualize…
SEOs Strike Out as Google Encrypts Signed-in Search Data
Google has made a major privacy change to the way secure search works for signed in users of its services. However the data is…
Motorola Stockholders to Vote on Google Merger
Motorola Mobility stockholders will vote Nov. 17 on the company's acquisition by Google for $12.5 billion. Shareholders who held stock on Oct. 11 get…
As Twitter Hits New Milestone, CEO Talks Google, Search, Apple, IPO, Privacy
Twitter CEO Dick Costolo shared insight into the Apple partnership and its effect on Twitter signups at the recent Web 2.0 Summit. He also…
Is Google Still Interested In Buying Hulu?
For months we’ve heard rumors that Hulu has been up for grabs, with potential buyers including Google, Yahoo, Amazon, and others. Although Hulu has…
How Google’s Human Search Quality Raters Assign a URL Rating
A leaked URL Rater guidebook from Google’s Search Quality Rating Program offers important insight into what human raters are looking for when they evaluate…
Getting Social Traffic on the SERPs Without SEO
Google and Bing are trying to figure out the best ways to show social results in search results. Personalization and real-time results are two…
Frequency Capping in AdWords Retargeting Campaigns
Retargeting, by its nature, is a powerful tool. However, you must remember that no one likes to be harassed. In fact, if you sell…
Search Personalization & the User Experience
As the engines evolve we need to find ways to evolve with them. This is what I like to call “future proofing.” If you…