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PPC

Google Now Shows Ads Below Search Results

Ads that were previously shown to the side of the results may in some cases appear below the search results. Google reports that ad…

By John Rampton · 04 Nov 2011

Social

Twitter Testing Top News & People in Search

Twitter is testing new ways to highlight credible or popular people and news in search results. “Top News” and “Top People” are appearing in…

By Miranda Miller · 04 Nov 2011

SEO

Google Gets Fresh with Algorithm Update Affecting 35% of Searches

Google has updated their search algorithm with a freshness tweak to bring back the most recent results on queries on hot topics (e.g., news,…

By Miranda Miller · 04 Nov 2011

Development

Google Improves Author Info in SERPs for Signed-in Users, Simplifies Markup

Google is encouraging content creators to verify their authorship via email rather than using the rel=“author” tag, to connect content pages to their Google+…

By Miranda Miller · 04 Nov 2011

SEO

Cloaking: A Guide From Google

It seems Google will err on the side of purity and penalize sites not following their directions. Comments such as, "There is no such…

By Frank Watson · 04 Nov 2011

Mobile

How to Choose the Right Mobile Ad Network for Your Brand and Target Locally

The mobile ad landscape offers vast possibilities to national brands that want to promote their locations in order to generate leads, sales, and local…

By Jon Schepke · 04 Nov 2011

Video

Video SEO: Video Metadata Optimization

YouTube rankings seem weighted to reflect audience approval, so user signals from plays and viewing time are where the ability to really move rankings…

By Terry Van Horne · 04 Nov 2011

Mobile

Gmail App-ocalypse: Google Pulls Bad iOS App

Google pulled its Gmail app from the Apple App Store shortly after launch because it contained a bug that disrupted the notification feature. The…

By Khidr Suleman · 04 Nov 2011

PPC

Why These Ads? Google Explains Ad Targeting, Allows Blocking

When you search a query in Google you will see in the top right corner of the ad "Why these ads?" This system is…

By John Rampton · 03 Nov 2011

Industry

Google Easter Eggs; Just Search “Do a Barrel Roll”

Hot on the heels of the popularity around Siri Easter Eggs, Google looks like it is bringing some personality quirks to the search engine.…

By Jonathan Allen · 03 Nov 2011