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Industry

Is Google Having Severe Growing Pains?

Seems our nine-year old is having severe growing pains lately. Come on, everyone reading this considers Google part of their lives, so why not…

By Frank Watson · 17 Jan 2008

Social

Searchable Social Media and Adding to the Global Conversation

Rising Voices, a citizen media outreach initiative of the Global Voices, has just released the first of a series of planned guides, An Introduction…

By Amanda Watlington · 17 Jan 2008

Industry

Google.org Reveals Five Focus Areas

Google’s philanthropic arm, Google.org, today announced the five core initiatives that it plans to focus on over the next five to ten years. The…

By Kevin Newcomb · 17 Jan 2008

Analytics

Measure Blog Success without Spending a Fortune

Search Marketers reach for blog style content management systems more and more these days for marketing applications. Free open source blogging software like WordPress…

By Marty Weintraub · 17 Jan 2008

Industry

Selling CEOs on Search Engine Marketing

https://www.skylinetechnologies.com/services/online-marketing/news/EyeTrack.pdf What’s the biggest mistake any search engine marketer can make? Blowing a presentation to decision-makers. Even with phenomenal results and ROI, a search…

By Kevin Heisler · 17 Jan 2008

Industry

PPC.edu: Learn AdWords, Yahoo Search, adCenter Online

Pay-Per-Click (PPC) advertising: PPC 101.edu and some top paid search blogs.

By Ron Jones · 17 Jan 2008

Industry

Search Engine Year-End Predictions: 2007 Scorecard

Search engine gurus: Scorekeepers are grading your year-end predictions. How did you do in 2007?

By Sage Lewis · 17 Jan 2008

Industry

SEW Experts: Search Engine Year-End Predictions: 2007 Scorecard

Last year, many industry watchers made search predictions for 2007. So how did some search gurus do? In today’s Link Love column, “Search Engine…

By Kevin Newcomb · 17 Jan 2008

Industry

SEW Experts: PPC.edu: Learn AdWords, Yahoo Search, adCenter Online

SEO can take months or longer to get the results you’re looking for. What’s the alternative? PPC advertising. In today’s SEM.EDU column, “PPC.edu: Learn…

By Kevin Newcomb · 17 Jan 2008

Industry

$25 Million Google Giveaway

When one of the Fortune 50 Most Powerful Women in Business leads a conference call, you can bet Search Engine Watch will be there.…

By Kevin Heisler · 16 Jan 2008

Industry

Hugo Guzman: Ode To Search Optimization

Guest SEOBook blogger Hugo Guzman of Zeta Interactive wrote an inspiring ode to our industry today. He inspired me who is launching his own…

By Frank Watson · 16 Jan 2008

Industry

Search Headlines & Links: January 16, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 16 Jan 2008

Analytics

Coolest 3D Search Engine Ever? Ergo Social Media Search

Sure, Google and Yahoo were in Vegas. The keynote takeaway: Bill Gates. Unlike Arnold Schwarzenegger in The Terminator, he likely won’t be back. MSN…

By Kevin Heisler · 16 Jan 2008

Industry

SEMPO State of the Search Marketing Industry Survey Now Open

SEMPO, the Search Engine Marketing Professional Organization, is once again gathering feedback from search marketers for its annual State of the Search Marketing Industry…

By Kevin Newcomb · 16 Jan 2008

Industry

Google American Idol: Competition For AdWords Local Search Talent

Search marketing firms and in-house teams often have a hard time finding qualified PPC employees. Now Google may change all that by challenging students…

By Marty Weintraub · 16 Jan 2008

Analytics

What’s Your Link Building Marketing Mix? – Part 2

Google banned paid links; SEOs split in two camps. What's a CMO to do?

By Eric Enge · 16 Jan 2008

Industry

Search Doesn’t Matter

Is Google the Microsoft of the new millennium? Does search matter the way IT did four years ago?

By Kevin Ryan · 16 Jan 2008

Industry

Advertising Placements by Industry and Top Sponsored Links, December 2007

The industry breakdown of ad placements and unit types, and the top 25 companies placing sponsored links.

By Enid Burns · 16 Jan 2008

Industry

SEW Experts: Search Doesn’t Matter

Is Google the Microsoft of the new millennium? Does search matter the way IT did four years ago? In today’s Searching for Meaning column,…

By Kevin Newcomb · 16 Jan 2008

Industry

SEW Experts: What’s Your Link Building Marketing Mix? – Part 2

If you’ve been following the search industry at all for the past year, you probably heard about Google’s war on paid links. In a…

By Kevin Newcomb · 16 Jan 2008