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Industry

Q&A with Nick Carr, Author of The Big Switch

Author and SES London keynote speaker Nick Carr says that cheap computing, like cheap electric power did 100 years ago, cheap computing power is…

By Greg Jarboe · 15 Jan 2008

Industry

Search Headlines & Links: January 15, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 15 Jan 2008

Industry

Experienced InHouse SEM Getting the Big Bucks

SEMPO published an interesting report about average salaries for inhouse search marketers, with experienced SEMs getting mid-to-high $100,000 salaries, as reported in SEW SearchDay.…

By Frank Watson · 15 Jan 2008

Industry

Cheap Computing Will Change Everything

Nick Carr, author of The Big Switch: Rewiring the World from Edison to Google, is the keynote speaker at Search Engine Strategies London, which…

By Kevin Newcomb · 15 Jan 2008

Industry

Wired Or Tired: West Coast SEMers Infighting Getting Attention

So Danny posted an article about how Wired was allowing direct links in their wiki – no big deal I thought – I figured…

By Frank Watson · 15 Jan 2008

Industry

Yahoo Yang Interview Exclusive Avi File

The most highly-anticipated webcast in the search engine world: Yahoo’s Q4 and full year 2007 earnings conference call (Jan. 29, 5 pm Eastern; 2…

By Kevin Heisler · 15 Jan 2008

Social

Google Pet Video, LOLCats and SES New York Mystery

If you’re a Matt Cutts Gadgets Google and SEO blog reader, you know the feline Amy Cutts, his pet video co-star. To see her,…

By Kevin Heisler · 15 Jan 2008

Industry

Search Engine Conferences: Where CMOs Meet Social Media

What your CMO didn't learn at Harvard Business School about social media.

By Aaron Shear · 15 Jan 2008

Industry

Search Engine Marketing on the Efficient Frontier – Part 2

Why Efficient Frontier will finally break into the top quadrant in 2008.

By Kevin Heisler · 15 Jan 2008

SEO

Google Universal Search Makes SEO More Powerful

Google Universal Search: SEO wins and PPC loses. Here's why.

By Mark Jackson · 15 Jan 2008

Industry

Today is deadline for SES New York early bird special

If you are planning to attend Search Engine Strategies New York, which will be held March 17-20, 2008, you can save $600 on a…

By Greg Jarboe · 15 Jan 2008

Industry

SEW Experts: Google Universal Search Makes SEO More Powerful

Universal Search, a.k.a. blended search, is changing the SEO game. In today’s au Natural column, “Google Universal Search Makes SEO More Powerful,” Mark Jackson…

By Kevin Newcomb · 15 Jan 2008

Industry

SEW Experts: Search Engine Conferences: Where CMOs Meet Social Media

Most companies have little to no understanding about social media optimization and what it can do for their organizations. In today’s Big Biz column,…

By Kevin Newcomb · 15 Jan 2008

Industry

SEW Experts: Search Engine Marketing on the Efficient Frontier – Part 2

Mention the word “algorithm” and media buyers and online marketers flee for cover. But the list of SEM firms and technology providers that offer…

By Kevin Newcomb · 15 Jan 2008

Industry

Highlights from the SEW Blog: January 7-11, 2008

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 14 Jan 2008

SEO

CMOs & VPs: Beware of IT Fiefdoms Ruling Marketing Roost

Have your inadvertently created an IT marketing fiefdom? Is your IT department in charge of seach engine marketing (SEM)? Have you got a little…

By Marty Weintraub · 14 Jan 2008

Industry

Search Headlines & Links: January 14, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 14 Jan 2008

SEO

Search Engine Optimization 2008: Silence of the Lambs?

Search engine optimizers, or SEOs: experts in the art and science of SEO or search engine optimization. So are we hearing the Silence of…

By Kevin Heisler · 14 Jan 2008

Industry

Search Engine Watch Welcomes Great New Blogger

Search Engine Watch would like to welcome a new SEO blogger to our team of search marketing and social media optimization experts. We think…

By Kevin Heisler · 14 Jan 2008

Mobile

iPhone Google Search News and Google iPhone Search News

Google announced new improvements to the “integrated Google experience” on iPhone. Call the GOOGiPhone upgrade what you like. It’s still all about search. iPhone…

By Kevin Heisler · 14 Jan 2008