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SEO

Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+

Today’s companies have more control than ever in delivering news and messages directly to users via blogs, newsrooms and social media networks. With Google's…

By Lisa Buyer · 09 Nov 2011

PPC

Conversion Tracking vs. Google Analytics Goals

Conversion tracking is a must-have. If you can, you should. In AdWords you have a choice to use the built-in conversion tracking or to…

By Alistair Dent · 09 Nov 2011

Industry

BizDev Link Building: 10 Questions with Ken McGaffin

Links are important for SEO, but links can also be turned into business development opportunities - which is why the most fruitful opportunities for…

By Garrett French · 09 Nov 2011

Industry

Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera

Like the spurned soap opera wife, Google’s Bradley Horowitz shot back at Mark Zuckerberg for claiming they are “creating their own little version of…

By Miranda Miller · 09 Nov 2011

Video

Disney, YouTube Strike a Video Deal

Walt Disney Company and Google's YouTube are partnering together to help gain Web dominance by spending a combined $10 million to $15 million on…

By John Rampton · 08 Nov 2011

Video

Google Ready to Battle Comcast with Own Cable TV Service?

With a new Google TV software update, more YouTube original programming, and a video/phone service pilot project in the works, Google is reportedly considering…

By Miranda Miller · 08 Nov 2011

Industry

10 Takeaways from Google’s Holiday 2011 Consumer Intentions Report

How are consumers shopping this holiday season? Google research sheds some light by revealing five major stats online retailers and marketers should know and…

By Andrew Davis · 08 Nov 2011

SEO

A Minty Fresh List of Google Winners & Losers Is Out, But Please Don’t Panic

SearchMetrics is back and has provided a ready to digest list of search visibility winners, and a ready-to-panic-over list of losers. Rather than panic,…

By Simon Heseltine · 08 Nov 2011

Industry

Halley’s Comet Appears in UK Google Logo

Edmond Halley, the English astronomer who computed the orbit and named the famous Halley's Comet (last seen in 1986), was born on this date…

By Frank Watson · 08 Nov 2011

Industry

Google Tests Sources Feature in Search Results

Google has confirmed they are testing a new feature, Source boxes, that appear to the right of organic search results for some queries when…

By Frank Watson · 08 Nov 2011