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How to Train an SEO in 5 Days
Looking to train an SEO from scratch? This plan covers the key subjects and essential tools SEOs need to learn to use to ensure…
Bing Linked Pages Simpler than Google+ Author Markup
At first glance Bing Linked Pages sounds like an answer to Google's content authorship markup. However any resemblance is short lived as they do…
When Will Social Search Engine Volunia Deliver its Quantum Leap?
Volunia is the brainchild of search engineer Massimo Marchiori, credited with inspiring PageRank as we know and love it with his Hyper Search algorithm…
SEO Services Buyer’s Guide: Key Components of a Work Agreement
A work agreement between your company and an outsourced SEO services provider helps to clarify the scope of the project, expectations, deliverables, payment terms…
You Are Not in Control – #RIMC 2012 Highlights
Iceland President Ólafur Ragnar Grímsson on why social media has removed control from the few powerful leaders and media owners. Meanwhile, Eli Pariser warns…
10 Keys to Ranking on Google & Bing During Breaking News Events [Study]
An evaluation of worldwide breaking news events, business breaking news, and local breaking news, reveals that the two major search engines treat results differently…
Pruning an Overgrown PPC Campaign
Whether its overgrown ad groups, sickly keywords, unproductive keywords, overgrown ad copy tests, or a particular product or service is failing to thrive in…
Social Ads Work For Google, Facebook
Social ads work. Google’s +1 button encourages more people to click on socially “enhanced” ads. For Facebook, social ads increases ad recall by 55…
Paid Search Spend Down 6.4% in Q4 2011 [Report]
Paid search was down 6.4 percent from the same period in 2010, led by pullbacks from the financial, insurance, and local sectors. For the…
Blogging Remains Popular, Impressive Growth Continues [Report]
Even if blogs don't have a big audience, combined they add reach to marketing campaigns. Women and moms dominate the blogosphere, which now includes…