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Hot, Tiny Ads: Banner Ads for Mobile Screens
Mobile content ads have to work especially hard, given their small size. The Content Advertising series winds up with a recap of best practices…
Google 411 Launches in Canada
Google is the world leader among search engines and even Microsoft CEO Steve Ballmer has conceded Google’s won the search game. But most people…
Matt Cutts Shares 5 SEO Tips with USA Today
USA Today recently asked Google’s Matt Cutts for tips to help sites rank in their search engine. Cutts offered up 5 tips plus a…
Yandex to Open Labs Office in Bay Area
Russia’s most popular search engine has officially announced plans to open a labs office in Silicon Valley. This news began to leak last week…
Google Trends for Websites Adds to Comparison Sites Confusion
If you want to see how your site is doing compared to the competition, then the new Google Trends for Websites is yet another…
So Far, Twitter Falters On The Political Front
This weekend, the Personal Democracy Forum hosted a Twitter-only political experiment. The participants gave it the old college try, including a Time magazine blogger…
SEW Experts: Hot, Tiny Ads: Banner Ads for Mobile Screens
Mobile content ads have to work especially hard, given their small size. In today’s Content Advertising column, “Hot, Tiny Ads: Banner Ads for Mobile…
Recruiting SEM Employees: Job Boards, Headhunters & Account Planning Boot Camp
One inescapable reality of the SEM industry is that finding great employees is a challenge, even if one knows precisely where to look. Mainstream…
SES Toronto 2008 Coverage Round-Up
SES Toronto 2008 was a big hit this year. With a 3-track structure catering to all levels of SEM expertise, there was something for…
Travel Search 2.0 — Know Your Audience
The online travel industry has the benefit of being one of the most mature verticals in the Web today, and because of that, any…
Step into the Ring for a SEM Pitch
Search marketing business strategists live for the thrill of the pitch. And with a slew of services that can confuse even the savviest client,…
Stop the Web, I Want To Get Off! Drop Me at the Global Village
Web 2.0? Web 3.0? It's time we take a bigger view. With all the innovations that are available to the online world, it's about…
Google Porn Lawsuit Tossed in Manhattan
A New York Supreme Court judge has tossed out a $100 million lawsuit against the ex-employees a doctor blames for associating his name online…
Microsoft Adds Record Number of Employees, Rules Out Acquisitions
Last year, Microsoft added a record 11,200 employees last year, according the Seattle Post-Intelligencer. Many of those employees were gained through acquisitions that are…
Summer Solstice is First Day of Summer and Google’s Hot
Today is the first day of summer. Google is celebrating the summer solstice with a hot, new Google Doodle. “When does summer start?” is…
Yahoo Releases Three Updates to Traffic Quality Center
If you notice a change to the volume of clicks on your Yahoo paid search account, the Traffic Quality Center can help you figure…
Google News Testing Updates
Google News has announced that they will be testing updates in the coming weeks. Only a few users will see the “experiments,” which will…
Yahoo Re-Organizes, Execs Drop Like Flies
Carl Icahn may not have to worry about the Yahoo! severance plan as much as he originally thought. Yahoo is reorganizing and execs are…
Google Website Optimizer Offers Flexible Service Plans
Google Website Optimizer has announced three flexible service plans that will be offered through their Authorized Consultants. The plans can help users with the…
comScore May 2008 Search Engine Rankings Data is Out
comScore has released their May 2008 U.S. Search Engine Rankings and no major changes have occurred. Google sites came in first, at 61.8% up…