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Industry

Oracle Rejects Google’s $3 Million Offer to Settle Patent Dispute

Google offered Oracle $3 million plus less than 1 percent of its Android's revenue in the hopes of avoiding a trial over claims that…

By Rosalie Marshall · 31 Mar 2012

Industry

Yahoo Begins Honoring Browser Do-Not-Track Signals

The ad sector, Federal Trade Commission, and U.S. Commerce Department have thrown their weight behind Do Not Track. Now Yahoo has begun rolling out…

By Zachary Rodgers · 31 Mar 2012

Industry

Google Campus Opens to London Startup Tech Companies

Google says the goal of the project is to create a central meeting point for London's booming tech startup community. As well as the…

By Alastair Stevenson · 31 Mar 2012

Social

63 Free (or Almost Free) Ways to Market Your Business

We’ve dug deep into our bag of marketing tactics from over the years to pulled together 63 free (or almost free) marketing tips and…

By Ken Lyons · 30 Mar 2012

Mobile

Local Mobile Ad Revenues Forecast: $5 Billion by 2016

Mobile local ad revenues will grow to $5.01 billion in 2016. Meanwhile, mobile local search volume will intersect desktop local searches in 2015. Further…

By Michael Boland · 30 Mar 2012

Industry

Google Spent $213 Million Advertising its Products in 2011

The online giant is spending enormous amounts of money on TV, magazine, and newspaper ads to promote Google+, Chrome, and other products. Google is…

By John Rampton · 30 Mar 2012

Industry

Google Account Activity Offers Monthly Reports of Your Google Usage

Users who sign up to Google's new Account Activity tool will get monthly reports on the number of emails sent and received to their…

By Gareth Morgan · 29 Mar 2012

SEO

How to Find Profitable Keywords For Your Website

Keyword research is the most important step in the SEO process. Targeting the wrong keywords or keywords in the wrong order can provide lackluster…

By Dave Davies · 29 Mar 2012

PPC

Adding Negatives: How to Filter Out Bad Paid Search Clicks & Prospects

At every stage of the process, your goal is to exclude the people who are never going to convert, thus saving money. Simply adding…

By Alex Cohen · 29 Mar 2012

PPC

How to Build a Keyword Discovery Machine Using AdWords

Want to leverage Google's query association mapping to your advantage in your AdWords campaign so that Google discovers profitable keywords for you? Here's a…

By Cooper Pickett · 29 Mar 2012