- 22
- articles
- 2012–2018
- on Search Engine Watch
- Industry
- most covered
Gareth Morgan
2018
An introduction to advanced audience targeting in AdWords
A topic that is hugely important for any marketer is that of targeting – making sure your budget gets spent…
2013
Google Buys Navigation App Waze for $1 Billion
Google has reached an agreement to acquire navigation app maker Waze in a deal believed to be valued upwards of…
Twitter Launches Keyword Targeting in Timelines
Twitter's keyword targeting in timelines means advertisers will be able to specify the keywords they wish to initiate a promoted…
Facebook Mobile Ad Revenues Surge, But Profits Slump
Facebook's fourth quarter results show that around 23 percent of its total fourth quarter advertising revenue ($305 million) came from…
2012
Google Will Pay Oracle $0 In Damages in Android Copyright Case
Oracle wanted billions. Google offered millions. Even that $150,000 is out the window. Oracle has agreed to a grand total…
LinkedIn: Hackers Steal 6.5 Million Passwords; iOS App Leaking User Info
Professional networking website LinkedIn has run into a pair of thorny privacy issues, after reports emerged that millions of account…
Yahoo Axis Launches With Visual Search, Instant Previews
Yahoo Axis displays search results for the iPhone, iPad or desktop browsers, without users having to leave their current web…
Google Search Results Alert Users of DNSChanger Trojan Infection
Google is embarking on an awareness-raising program that will see it notify, via its own search results pages, roughly half…
Google Told to Fix 4 Areas in Search, Advertising to End Antitrust Inquiry
European antitrust chiefs are offering Google a chance to end the 18-month investigation into alleged monopoly abuses by the company.…
Yahoo to Sell Half of Alibaba Stake for $7.1 Billion
Yahoo holds a 40 percent stake in Alibaba, but will be able to reduce this by half. The deal also…
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