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Tap Into AdWords for Keyword, Ad & Landing Page Testing
Use the web to discover everything about your market. Craft your marketing, turn on the AdWords tap, and give it a try. Send some…
4 Helpful Tips on How to Save Money by Retargeting
Ad retargeting tactics can be regarded as creepy or annoying to visitors if not properly frequency-capped, but successful campaigns can often generate a lift…
Competitive SEO Analysis: Data, Creativity & Understanding the Competitive Landscape
Here are some ways of evaluating your website by focusing on competitive analysis through site monitoring, integrating tools not necessarily known for SEO, and…
Google Driverless Car Chauffeurs Blind Man
The goal of Google's self-driving car project is to make driving safer, more enjoyable, and efficient. How safe is it? Well, Google recently let…
Google Engages in Misleading, Deceptive Conduct with AdWords: Australian Court
Google engaged in misleading and deceptive conduct in four cases, ruled a Federal Court in Sydney, Australia. The case was an appeal of an…
Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web
IETF engineers are currently discussing steps to overhaul Hypertext Transfer Protocol in an effort to modernize and speed up the 1990s technology. SPDY by…
Google AdWords Ad Extensions Get Conversion Tracking
PPC managers have longed for Google AdWords to provide conversion data for Ad Extensions such as Sitelink, Location, Call and Product Extensions. Without so…
Why Doesn’t Facebook Share Names of Everyone Who Likes Your Page?
To seriously understand the business value of building and engaging with your Facebook audience, knowing who likes your Page is a critical first step…
Link Equity Salvage: 7 Steps for Finding Your Long-Lost Links
Link equity salvage is the process of finding and redirecting your site's dead pages, folders, and subdomains that still have links. These tools will…
Google Chrome Loses Market Share to Internet Explorer
Microsoft's Internet Explorer browser has started regaining its share of the browser market at the expense of rival browsers, particularly Mozilla's Firefox and Google…