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5 Vital Facebook Reports Every Community Manager Should Know
Learn how Facebook Insights reports and public data sources can help you understand, at a granular level, the way your community consumes the stories…
PPC Warfare: Get Out of the Trenches & Gain a New Strategic Perspective
Sometimes you need to take a step back and review the PPC battleground from afar. Extract yourself from keyword-level analysis and take-in the bigger…
Yahoo Genome Brings Big Data to Advertisers
The big data-driven audience targeting system will combine Yahoo's registration, search, and behavioral data with information from 25 data sources, along with advertiser data,…
A Facebook Search Engine to Rival Google? Users Dislike That Idea [Survey]
A new survey finds 48 percent of respondents dislike the idea of Facebook launching its own search engine to directly compete with Google and…
Facebook’s Instagram Purchase Faces Government Review
Facebook's $1 billion acquisition of photo-sharing service Instagram is reportedly facing delays of several months, as U.S. regulators probe the deal. As part of…
Facebook App Center Announced
Facebook has unveiled plans for its App Center service, which will allow developers to offer their applications to users as both free and paid…
Yahoo Search Market Share Losing Streak Extends to 8 Months
Yahoo’s share of the U.S. search engine market continued to further dwindle in April, continuing a downward slide that began eight months ago in…
How to Get Rid of Unwanted Backlinks
Hit by a Google penalty because low-quality sites are linking to yours? This process will help you conduct a backlink audit of your website,…
5 Advanced (But Simple) SEO Analyses You Should Perform With Visitor Intelligence
Collecting the right data and attributing it to the right sources will help you understand how SEO impacts your business. Learn how to structure…
Multi-Channel Ads: The Importance of ‘Scent’
TV or Mass Media ads create awareness and possible interest, so PPC, display or Facebook ads should pick up where the other ads leave…