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Google Introduces New AdWords Look Globally
Simplified AdWords interface features new menus, tabs, navigation, and buttons to help data stand out even more. Google's goal was to make AdWords "visually…
Google Cuts Maps API Prices by 88%
Google has slashed the price of its Maps application programming interface (API). In a move to attract more enterprise use of the system, U.S.…
Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win
User intent, trust, and a clear understanding of how close your visitors are to the ‘cash register moment’ are key to creating a successful…
How Internal Data Can Cause External Damage
Using just one source of statistics to make business decisions is like driving a car with only one eye open. A company that only…
How Bad Ads Can Improve Your Performance
They say mediocrity comes from the perfect implementation of traditional wisdom. So when you’ve tried every single ad optimization tip and trick you know,…
5 Multilingual SEO Tips & Best Practices
Gaining traction in a new market can largely depend on a company’s ability to tap into the culture, language and customs of the country…
Multi-Dimensional Content is the Rightful King of SEO
Webmasters and online marketing teams often misconstrue “content is king” as “we need pages of copy for every possible keyword we can rank for.”…
Facebook Ads, Sponsored Stories Run on Zynga
The beginnings of the long-awaited Facebook ad network could be here. Facebook ads began running on Zynga.com. Facebook display ad units including Sponsored Stories…
Google: We Didn’t Mess With Texas Attorney General
Google is being sued by the Texas attorney general, who alleges that the search giant is withholding documents from the state. Google denies the…
Google CEO Larry Page Loses Voice, But ‘Nothing Seriously Wrong’
Google CEO Larry Page won't be speaking at the company's I/O Conference in San Francisco next week because he's reportedly lost his voice. Page…