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4 Steps to Better Understand Your Brand’s Social Media Relationships
Social media data analysis should focus on understanding the relationships your brand has with individuals and how these relationships have grown over time. Learn…
15 Helpful Link Building Tools
Using tools is a necessity for client link building. But how, why, when and who should use them? What follows is a list of…
Amelia Earhart Found in Google Doodle
The search for U.S. aviation pioneer Amelia Earhart has yet to turn up any evidence in the 75 years since she vanished somewhere over…
YouTube Now Lets You Blur Faces in Videos
YouTube has added the ability for users to blur the faces of people appearing in videos they upload to the site. The feature is…
Marissa Mayer Brings Hope to Yahoo
Marissa Mayer’s arrival as Yahoo’s new CEO has Yahoos hopeful. Literally. One Yahoo was inspired to create a “Hope” poster reminiscent of the iconic…
Google Buys Email Client Sparrow to Boost Gmail
Sparrow works on iPhone and iPad devices and Mac computers, using simplified interfaces of Twitter clients such as Tweetie or IOS apps as opposed…
Twitter Now Lets Advertisers Geotarget Promoted Tweets
Twitter has announced an advertising tool that will allow companies to target tweets at specific users. Advertisers can now tweet at users based on…
YouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads
This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11…
Don’t Forget the Low Hanging Fruit in SEO
While you work toward long-term SEO goals, don’t ignore short-term opportunities – terms that rank at the bottom of Page 1 or the top…
A 6 Step Process for Keyword Research
Any good SEO campaign starts with proper keyword identification and categorization. The following keyword research process will provide a good structure and solid foundation…