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Western Human Flesh Search Chases Wrong Guy
A recent riot in San Francisco sparked what, in China, would be known as a 'human flesh search' for one of the rioters. However,…
Bookmark November 1st! SEW Weekly Show Launching on WebmasterRadio.fm
The SEW Weekly search and social marketing radio show kicks off Thursday, November 1st at 1pm EST on WebmasterRadio.fm. Tune in for search news…
Google Goes Batty with Horror Movie Easter Egg
Type in almost any horror movie title and you will see bats hanging from Google's Knowledge Graph 'card' results. Almost any, because the SEW…
Happy Halloween Google Doodle: Spooky Haunted House Logo Full of Interactive Fun
Google is celebrating Halloween 2012 with an interactive haunted house logo, complete with jack-o-lanterns, ghosts, scary creatures, and a black cat. Clicking on various…
Trick or Treat? 5 Fabulous and Frightening AdWords PPC Features
Many AdWords features come with fabulous advantages that help improve account performance or ease campaign management. But beware: some of these also have pitfalls…
Properly Attributing Email Campaigns in Analytics
Many third parties will create email campaigns, distribute them to lists of prospective customers, and measure successful deliveries and click-throughs to your call to…
Writing Search Ads in Context
As an advertiser, your challenge and opportunity is to claim a piece of territory in the search results page fray. Once you’ve identified your…
If You Can’t Be a Creator, Then Be a Curator
Content curation is about finding the most relevant content about a topic online and listing all the relevant links found on that topic after…
How Often Do You Optimize?
When you launch a new site or enter the SEO game for the first time, one of the first steps is spending some quality…
Government SEO is Broken
Every government agency should understand, monitor, and seek to shape its digital presence around SEO fundamentals to ensure their services, activities, and positions are…