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Social

Facebook Gifts App Gets 14 New Retail Partners

At an event shrouded in secrecy, Facebook unveiled 14 new retail partners for Facebook Gifts and said that the online shopping app is now…

By Mary Lisbeth Damico · 22 Nov 2012

Mobile

49% of Mobile Auto Searchers Buy a Car Within 24 Hours

New study finds that 51 percent of car buyers who research using a mobile device ultimately buy a car. Furthermore, 49 percent of mobile…

By James Dohnert · 21 Nov 2012

SEO

4 In-House SEO Myths, 2 Solutions

All you need is an executive on your side. SEOs are always included in the process. SEOs are listened to, and the advice acted…

By Simon Heseltine · 21 Nov 2012

Content

18 Ways to Create Unique Content From Survey Results

Market surveys can be a rich source of unique, original content. Discover some real examples of the content that has already been created, then…

By Ken Mcgaffin · 21 Nov 2012

PPC

Competitive Intelligence: A Gift Waiting to be Opened

To gain an edge this holiday season and better compete for consumers’ hard-earned dollars, you need to monitor your competitor’s keywords, paid search spend,…

By Gregg Hamilton · 21 Nov 2012

Mobile

Why Effectively Measuring Lead Performance in Mobile is Essential

Every action counts. Ensure every conversion rich activity is properly tracked and accounted for when planning and optimizing for performance, and recapping campaign successes.…

By Monica Ho · 21 Nov 2012

Industry

Google Smashes U.S. Search Market Share Record, Closes in on 70%

In October, Google smashed its own search engine market share record, accounting for 66.9 percent of all searches conducted in the U.S. Microsoft’s Bing…

By Danny Goodwin · 21 Nov 2012

Events

SES Chicago 2012 Coverage #SESChi

Marketing professionals, brand advertisers, agencies, and business leaders converged in the Windy City last week for SES Chicago 2012, and were treated to a…

By Danny Goodwin · 20 Nov 2012

SEO

Bing Launches Webmaster Guidelines, Offers SEO Webinars

Learn about Bing’s new Webmaster Guidelines and free educational webinars being offered throughout the New Year, on topics ranging from crawling basics and SEO…

By Miranda Miller · 20 Nov 2012

Social

Facebook Launches Conversion Measurement Tool

Just ahead of Black Friday and Cyber Monday, social media Goliath Facebook is rolling out a sales tracking tool for advertisers. The conversion measurement…

By Miranda Miller · 20 Nov 2012