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Search and Social: The Best of Friends
The intersection between social and search is an untapped link-building, keyword-boosting goldmine. But how can you integrate social media into an already successful paid…
SearchDay | What Are Your Social Media Goals?
Today's search engine marketing news and opinion: What Are Your Social Media Goals?; Video Search 101, Part 2; Submit Your Entries for the 2009…
After Selling Off Media Division, MIVA to Rebrands as Vertro
In March, MIVA sold off its media division to Adknowledge. Now, they’re rebranding their newly-focused business as Vertro. “We’re excited to announce the planned…
What Are Your Social Media Goals?
Most companies are reluctant to enter the social media space because the ROI is a tough nut to crack. Your social media goals will…
Video Search 101, Part 2
Last time, we looked at keyword research, tips on video production, and landing pages for video search. Today, we'll look at distribution and keyword…
Twitter to Launch Verified Accounts to Help Prevent Impersonation
When public figures and celebrities have people pretending to be them, the self-important get all bent out of shape. Twitter has been ripe for…
Half of Canadian Web Searches Contain Just 1-2 Words
If brevity is the soul of wit, then Canadian web searchers are hilarious. According to new statistics by Hitwise, about half of Canadian internet…
SES Toronto 2009 Kicks Off Today in Canada
The largest search engine marketing conference and expo in Canada kicks off today at the Sheraton Centre Toronto. And Search Engine Strategies (SES) Toronto…
Personalized e-Commerce Sites Can Increase Conversions by 70%
The new web personalization software collapses a wealth of information gathered via website users' online interactions into portrait types. Optimizing outbound marketing to align…
Submit Your Entries for the 2009 Search Engine Watch Awards
Since 1997, Search Engine Watch (SEW) has been keeping marketers and site owners informed about the world of search engine marketing through daily news…
SearchDay | Ready or Not: Here Comes the New AdWords Interface
Today's search engine marketing news and opinion: Ready or Not: Here Comes the New AdWords Interface; Checking in on 2009 Search Shifts & Predictions;…
Former Google Recruiter Confesses Hiring Restrictions, While Yahoo! Aggressively Recruits
Yesterday, we reported on a new antitrust investigation targeting Silicon Valley tech companies regarding possible agreements to not hire away each other’s talent. Now,…
Facebook Launches New Payment Terms; Begins Phasing Out Regional Networks
Facebook has launched new Payment Terms to cover purchases made on the social network. Purchases are made to purchase items in the Facebook Gift…
Digg to Launch In-House Advertising Platform
In April, Digg pulled out of its advertising contract with Microsoft. There was speculation at the time that Digg would launch its own advertising…
Checking in on 2009 Search Shifts & Predictions
In the online world, we tend to make predictions and never really look back. Today, we'll buck that trend and look at some of…
Ready or Not: Here Comes the New AdWords Interface
My biggest complaint is that Google didn't use much of a transition. No doubt they launched it in beta to get the bugs out,…
More Google Updates Than You Can Shake a Stick At
I don’t know if Google is trying to distract you from Bing’s launch or if it’s just that they’re just this huge of a…
Bing Steals Market Share from Google in First Week
Early stats from Statcounter show Bing taking off in a big way in the United States. As of yesterday, Bing was at 16.28% marketshare…
SearchDay | The Best Links Come from Knowing Thy Self
Today's search engine marketing news and opinion: The Best Links Come from Knowing Thy Self; Microsoft Debuts New Bing TV Ads; Google Squared is…
152 Million U.S. Internet Users Watched 16.8 Billion Online Videos in April
comScore has just released April 2009 data from the comScore Video Metrix service, which shows that nearly 152 million U.S. Internet users watched 16.8…