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SEO

Do Stock Photos Affect Google Search Rankings? Matt Cutts Says No

Using stock photography versus original photography won't cause any negative impact on your site's search engine rankings. However, one caveat Matt Cutts does ponder…

By Jennifer Slegg · 18 Jun 2013

PPC

Google AdWords Enhanced Campaign CPCs Grow 6% [Report]

Adobe released their findings today on the impact of Google AdWords enhanced campaigns on advertising click costs. To arrive at their conclusions they examined…

By Lisa Raehsler · 18 Jun 2013

Mobile

Google Makes Non-Desktop SEO an Absolute Necessity

Google has announced that failure to fix annoying mobile experiences will now actively hinder your efforts to rank well within search results. This warning…

By Richard Kirk · 18 Jun 2013

Content

How to Create Great Content: Start by Creating Content for Yourself

Here's why a long-term content strategy rooted in "how do I create content that I myself would genuinely want to consume?" rather than "how…

By Nathan Safran · 18 Jun 2013

PPC

PPC and SEO: Higher Conversion Rates Fuel the Need for Better Integration

Both paid and organic search listings are fighting for the same customer and keyword term. This ability to maximize share of voice is critical,…

By Jason Tabeling · 18 Jun 2013

Mobile

Google Mobile Ad Revenue Forecast to Hit Record $8.8 Billion in 2013

Google will take home more than half of all mobile advertising dollars this year as the company is poised to see record revenues for…

By Shaun Nichols · 18 Jun 2013

Analytics

Google Analytics Admin Panel Gets a Redesign

Google Analytics announced a redesign of the administration panel. Not only does the new design have a more consistent look and feel, but it…

By Thom Craver · 17 Jun 2013

Social

#Facebook #Hashtags #FTW?

Facebook announced hashtags last week, giving validation to everyone who used the original Twitter function to drive home their point in a Facebook status…

By Jessica Lee · 17 Jun 2013

SEO

Google Webmaster Tools Warnings to Include Example URLs

Good news for webmasters who have been struggling to identify links and pages that have been trigger warnings in Google Webmaster Tools. Google will…

By Jennifer Slegg · 17 Jun 2013

Analytics

How to Report Organic Search Traffic Gains After Filtering ‘Bad’ Traffic

SEO reporting has little to do with ranking reports. Ensuring strong analytical measurements is key to gain trust with your clients/company executives, because that…

By Mark Jackson · 17 Jun 2013