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Twitter Experiments with Retargeting for Advertisers
Last month, we heard Twitter might be offering retargeting. This month, Twitter announced it is experimenting with the feature for U.S. users. The company…
Google’s Search Market Share in China Falls to Just 3%
While Google is the behemoth throughout most of the world, China is definitely not amongst the countries with high Google usage. In fact, Google…
Why Links Remain Critical to SEO Success
Google is now advising webmasters to focus on creating high-quality sites rather than building links. So link building is dead or dying now, right?…
The Mobile #PR Hookup: Telling Brand Stories & Optimizing News
A smartphone has almost become an extension of our body. But the reality is mobile phones are being used to stay connected in real…
How to Use the Google Analytics New vs Returning Report
Google Analytics provides a helpful report called New vs Returning. This post will explain all about what this data is, when to use it…
Google Faces £500,000 Fine if Privacy Policy Isn’t Changed by Sept. 20
Google appears unmoved by the threat of a potential fine of £500,000 from the Information Commissioner's Office after it was told that it needs…
Bing & Yahoo Advertisers Integrated in Windows 8.1 Smart Search
Bing has announced a new way for advertisers to gain exposure with the integration of advertising in Microsoft Windows 8.1 Smart Search, which allows…
Facebook Graph Search Expands to More U.S. Users
Nearly six months after introducing Graph Search as a more natural, real-time search capability for social media, Facebook is taking the training wheels off…
How to Prepare & Submit a Digital Marketing Conference Proposal
Speaking at a digital marketing conference is a great way to build your name, forge new relationships, and advance your career. Here are some…
Flying Saucer Spotted in Google Doodle: How to Play the Roswell UFO Logo Game
UFO enthusiasts will love today’s Google Doodle, which celebrates the 66th anniversary of the Roswell UFO incident. You need to help the alien retrieve…