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SEO

Online PR and Getting Links From Major Media: 6 Examples

Getting editorial links from major media websites is one of the big bonuses of doing effective online public relations -- a tactic every serious…

By Ken Mcgaffin · 17 Feb 2011

SEO

Bruce Clay Re-Builds SEO Toolset To Create Fastest Ever Rank Checker

Bruce Clay has fundamentally re-written every one of his well known SEO Tools. Starting from scratch the entire codebase has been re-built in .Net…

By Jonathan Allen · 16 Feb 2011

Industry

Google Finally Admits Toolbar Data is a Ranking Signal

Many SEOs have long believed that Google uses data it collects from the Google Toolbar to influence search results. Now Google has finally confirmed…

By Danny Goodwin · 16 Feb 2011

Industry

Google Adds Republican Lobbyist

With a greater number of Republicans on Capitol Hill, Google is looking to add GOP members to its lobbying ranks. Google earlier this month…

By Danny Goodwin · 16 Feb 2011

Industry

Social Media Around the World: Current Trends and Future Growth

A look around the globe reveals a diverse social media marketplace and plenty of opportunities for marketers.

By Michael Bonfils · 16 Feb 2011

Industry

Texas AG Wants Google’s Formula for AdWords Rates, Ranking Sites

The Texas attorney general leading an antitrust investigation of Google wants to know how Google determines the prices for its AdWords paid search advertising…

By Danny Goodwin · 16 Feb 2011

SEO

SEO and PPC: A Love-Hate Relationship

Three big trends are changing how we attribute value in SEO. We are increasingly turning to tactics that were previously considered to be the…

By Gareth Owen · 16 Feb 2011

Industry

Google Announces One Pass Subscription Service, Rivals Apple

Google announced a new subscription payment service today called One Pass. Google One Pass is toting itself as a “purchase-once, view-anywhere” service, enabling users…

By Thom Craver · 16 Feb 2011

Industry

Blekko & Stack Overflow Team Up; Is The Future Celebrity Endorsed Search Indexes?

Search engine upstart, Blekko, continuing it’s quest to form an alliance against spam has partnered with Stack Overflow, “a programming Q&A site built by…

By Jonathan Allen · 16 Feb 2011

Industry

2 Books Promising Inside View of Google Due Out This Year

Two books scheduled for release in the coming months are promising to give us a glimpse inside Google — one from the perspective of…

By Danny Goodwin · 15 Feb 2011

SEO

Glenn Beck Attacks Google As Government Shills

“Is anyone willing to do their own homework? Cause the media is not going to,” Fox News Commentator Glenn Beck asked Monday – and…

By Frank Watson · 15 Feb 2011

SEO

Ernest Shackleton, Antartic Explorer Honored With Google Doodle In UK

Sir Ernest Henry Shackleton was born on 15 February 1874 and died on 5 January 1922. He was famous for his exploration of the…

By Frank Watson · 15 Feb 2011

Industry

SEO Training for Large Organizations — Executives Matter

Leadership must understand the who, why, and how of search engine optimization measurement. Start building relationships and turning executives into high-powered SEO champions and…

By Chris Boggs · 15 Feb 2011

PPC

PPC vs. SEO: Paid Search as Your Organic Competitor

The balance between paid and organic results in the SERPs in shifting. Paid listings may increasingly get more clicks at the expense of organic…

By Alex Cohen · 15 Feb 2011

Industry

9 Ways to Work with Your Client’s PR Agency

It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ,…

By Nichola Stott · 15 Feb 2011

SEO

Google Outsourcing Spam Checking To You, Could Be Abused

Google announced today that they have added a new extension to their Chrome browser that allows you to block sites from their search results.…

By Frank Watson · 14 Feb 2011

SEO

Valentine’s Day 2011: Search Engines Feelin’ the Love

Google’s Robert Indiana Doodle wasn’t the only special logo or Valentine’s Day treat put out by the search engines. Bing, Yahoo, Ask, DuckDuckGo, and…

By Danny Goodwin · 14 Feb 2011

Industry

Infographic: Answers.com Ask What Should You Get your Girlfriend for Valentine’s Day?

Answers.com have created an infographic for their blog illustrating the current fad for Q&A sites. Below are some of the answers they found on…

By Jonathan Allen · 14 Feb 2011

SEO

Tapping Internet Resources for SEO and Beyond

An example of how you can use Internet resources to outsource the work you don't want to be doing when it comes to SEO…

By Gary Adam Shannon · 14 Feb 2011

Video

How Do You Encourage People To Share Your YouTube Videos on Facebook, Twitter and Blogs?

In addition to telling a story that is worth retelling, here's how you can take advantage of YouTube features that enable viewers to share…

By Greg Jarboe · 14 Feb 2011