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Industry

Google Tests Instant Ad Previews

After pushing out Instant Previews for mobile and video, Google is now testing Instant Ad Previews, allowing Google users to preview the landing page…

By Danny Goodwin · 20 Apr 2011

Industry

Search News & Headlines Around the Web – April 20, 2011

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category. Search Industry News Do Google And Bing…

By Danny Goodwin · 20 Apr 2011

SEO

How To Hire an In-House SEO

A four-step guide to hiring a good SEO. Marketing managers: consider yourself equipped to make the right hire.

By John Lynch · 20 Apr 2011

SEO

Panda Update (UK): Who Got Two Black Eyes From Google? [Infographic]

Google UK's Panda update shook a lot of website categories in it's search for 'high quality' content.

By Jonathan Allen · 20 Apr 2011

Industry

Attention Walmart Shoppers: Social Media Is In Aisle K

Walmart have announced the purchase of Kosmix, “a social media filter aggregating information by topic from Web sites, Twitter messages and other sources in…

By Frank Watson · 20 Apr 2011

Industry

Will Etao Be China’s Answer to Ecommerce Search?

Baidu has failed to gain a strong foothold in ecommerce, opening the door for Etao become China's answer to ecommerce search.

By Adaline Lau · 20 Apr 2011

Industry

Online Only News Site Wins Top Pulitzer Prize For Reporting

The debate about the legitimacy of news bloggers has been settled. ProPublica, a web-based independent investigative news organization, has received the Pulitzer Prize for…

By Frank Watson · 20 Apr 2011

Analytics

Google Analytics Brings Conversion, Revenue Attribution to the Masses

Google has taken a long awaited step in the direction of clarifying and standardizing the attribution problem by announcing Multi-Channel Funnels. This is arguably…

By Marc Poirier · 20 Apr 2011

Industry

Google’s Eric Schmidt Gets $1.25 Million Raise

It’s good to be Google’s Executive Chairman. When Eric Schmidt handed over the reigns to Larry Page on April 4 as Google CEO, Schmidt’s…

By Danny Goodwin · 20 Apr 2011

Local

Google Map Maker: User Generated Tagging of Live Google Maps

Google has opened up Google MapMaker to all Google Account users to edit any spot in the United States. With the philosophy of “you…

By Thom Craver · 20 Apr 2011

Industry

Search News & Headlines Around the Web – April 19, 2011

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category. Search Industry News March 2011 Search Market…

By Danny Goodwin · 19 Apr 2011

Industry

5 Often-Overlooked PPC Tips for Beginners

If you're a PPC newbie, here are some basic strategies to get the best results from your PPC campaigns right away.

By Melissa Mackey · 19 Apr 2011

SEO

FTC Announces Crackdown On Fake News Sites Selling Weight Loss Products

The Federal Trade Commission announced a major crackdown against a number of sites using the appearance of a news site to promote acacia berry…

By Frank Watson · 19 Apr 2011

SEO

You Are the Ultimate Link Building Tool

Killer SEO tools can definitely strengthen a link building campaign and help with data collection, organization, and presentation. Ultimately, though, these tools are nothing…

By Jennifer Van Iderstyne · 19 Apr 2011

SEO

Feds Go All In Against Online Poker Sites, Seize Domains, Issue Warrants

If you are an online poker player using PokerStars.com, you would have found the site had been seized Friday and a Department of Justice…

By Frank Watson · 19 Apr 2011

Industry

Social Has Crossed the Marketing Budget Chasm; Will It Drown Search?

If we use SMBs as a litmus test for change, research shows that more and more SMBs are turning to social media, and in…

By Erez Barak · 19 Apr 2011

Industry

Privacy Not as Important to Yahoo Anymore, Will Keep Search Logs for 18 Months

Yahoo, which announced plans to anonymize search logs, page views, page clicks, ad views, and ad click data it collected after 90 days in…

By Danny Goodwin · 19 Apr 2011

Industry

U.S. Google Panda Update, Round 2: Shrinking Demand for eHow

One week ago, Google rolled out the Panda algorithm update worldwide, also noting that 2 percent of all Google queries in the U.S. would…

By Danny Goodwin · 19 Apr 2011

SEO

Congressman Jesse Jackson Jr. Blames iPad For US Job Losses

Rep. Jesse Jackson Jr (D-Il.) told Congress Friday iPads were to blame for thousands of US job losses because of its ability to stop…

By Frank Watson · 18 Apr 2011

SEO

Will Gmail Be Writing Letters For Us Next? Suggesting Who To Add To Emails Now

Last week Google started rolling out their new email suggestion feature – put in one recipient and they will make suggestions of others that…

By Frank Watson · 18 Apr 2011