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Not Everything in Today’s SEO Has to be Organic
SEO is now more about the amount and quality of the outreach you can do to pitch content to the right audience in order…
5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection
A recent campaign from TD Canada Trust demonstrates the power of human-to-human contact in an increasingly social world and provides lessons other brands can…
Google Rolls Out Publisher Center to Improve News Discovery
The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and,…
Bing Ads 2014 Recap
In the past year, Bing has added features like product ads, auto-tagging and online insertion orders to make it easier to advertise on the…
SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites
Extensive use of JavaScript to power site functionality is here to stay. Let’s look at some technical approaches to reaping the benefits of these…
Google Doodle Fetes John Venn’s 180th Birthday
The interactive Doodle celebrates the man behind the Venn diagram with a functioning Venn diagram.
Google Responds to ‘Right to Be Forgotten’ Questionnaire
Google has issued a public response to a questionnaire from the Article 29 Working Party and notes it has moved quickly to comply with…
Is Google’s New Local Algorithm ‘Pigeon’ for the Birds?
Google rolled out a new local ranking algorithm that more closely mimics traditional organic search ranking -- but some queries have lost the 7-pack…
Is SEO Dead? NOOOOOOO!
Enough! The authors and publishers of "SEO is dead" articles must stop trying to pass off mythical and erroneous statements as facts and stop…
What Makes Content Shareable & Why It Matters for SEO
Not all content marketing practices yield equal results. In today's landscape of SEO and social media, shareability is one of the most important qualities…