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SEO

How to become a master of featured snippets

Right now, featured snippets can give you an almost unfair advantage in the search engines.

By Mark Webster · 03 Sep 2020

SEO

Voice search SEO guide: Trends and best practices

Around 27% of online users worldwide use mobile voice search. Here’s why and how you should probably start optimizing for this growing trend.

By Ricky Wang · 02 Sep 2020

Industry

How to use super-resolution and improve onsite image quality

There are pros and cons to super-resolution, but if it makes sense for you, here’s a step-by-step guide on how to implement it.

By Kristin Tynski · 01 Sep 2020

Analytics

App store optimization success: Top five KPIs you must measure

Top five leading metrics that you need to measure App Store Optimization (ASO) success, user engagement, user retention, and business conversion.

By Juned Ghanchi · 28 Aug 2020

Content

Five content promotion strategies SaaS marketers should implement today

Having a content promotion strategy is essential to build your content marketing success. Try out these five tactics to give your content the boost…

By Izabelle Hundrev · 28 Aug 2020

SEO

How to teach an old blog new SEO tricks

Over time, a blog can accumulate broken links and other things that negatively impact rankings and lose SEO mojo. Here's a nine-step SEO revamp…

By Tom Pick · 27 Aug 2020

Content

Content marketing fails: How to analyze and improve

What do you do when you follow a content marketing guide but it fails anyway? Here are all the ways you can analyze your…

By Michael Doer · 27 Aug 2020

Industry

Top five tips to use Twitter’s new Voice Tweets feature

Twitter has unveiled Voice Tweets, giving your brand 140 seconds to get a message across. Try these tactics for maximizing the platform’s new voice…

By David Ciccarelli · 25 Aug 2020

PPC

Five great display and video advertising tactics to increase relevance and revenue in a cookie-less world

How the death of cookies will result in better and stronger results. Five must-have tactics for display and video advertising to smoothly transition to…

By Anastasia-Yvoni Spiliopoulou · 24 Aug 2020

Industry

What the commoditization of search engine technology with GPT-3 means for Google and SEO

LinkGraph’s CTO, Manick Bhan predicts that with GPT-3 technology, the biggest disruption to Google search may soon be on the horizon.

By Manick Bhan · 21 Aug 2020

Analytics

Google search trends: People are in search for connection during the lockdown

We’ve done some analysis of Google Trends data to see what people have been searching for during the pandemic.

By Russell Welch · 20 Aug 2020

Social

How to optimize for the Instagram algorithm in 2020

Understanding the logic behind the Instagram algorithm is the safest way into users’ feeds. Here's all you need to know about it.

By Julia Miashkova · 19 Aug 2020

Digital Marketing

How to use in-market audiences for better search campaigns

Audience targeting has is crucial to enterprise marketing campaigns. Discover all the tricks and tips to use in-market audiences for better optimized search campaigns.

By Harikrishna Kundariya · 18 Aug 2020

Industry

SEO in the second half of 2020: Five search opportunities to act on now

Jim Yu shares five search opportunities you’ll want to have your eye on as you strategize for the rest of 2020 and beyond. 

By Jim Yu · 17 Aug 2020

Development

An SEO’s guide to event schema markup

UK based Superb Digital's Managing Director explains event schema markup. He provides a guide on how to implement it and win more visibility in SERPs' rich…

By Paul Morris · 14 Aug 2020

Content

What will make your brand stand out on LinkedIn in 2020?

LinkedIn is the most trusted platform for Fortune 500 companies and can open several doors for your brand, provided you know how to make…

By Harikrishna Kundariya · 12 Aug 2020

Development

Defining value stream management for SEO business owners

With business stakes sky-high, learn to prioritize software innovation and ensure value delivery with value stream management for your SEO agency.

By Connie Benton · 11 Aug 2020

Content

Seven important metrics to measure content marketing ROI

ROI is an effective way of determining marketing success, but B2B marketers aren't crazy about it. What metrics can they use to measure content…

By Sumeet Anand · 10 Aug 2020

Content

Want media coverage? Make sure your content is emotional

New Fractl study shows which emotions are most prevalent in highly-linked-to content in each industry.

By Amanda Milligan · 07 Aug 2020

Content

Six tools for effective influencer-driven content marketing

Internet Marketing Ninjas' Community Manager gives you a concise overview of six great tools that can add value to your influencer-driven content marketing efforts.

By Ann Smarty · 07 Aug 2020