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Industry

Google Offers Guidebook for AdWords Updates

Google AdWords has added two new features to its Help section: a how-to guide for paid search best practices and a timeline for keeping…

By Emily Alford · 19 Feb 2015

SEO

5 Reasons to Ignore SEO

With the dramatic growth of the social Web, and the new ways we can now analyze our traffic and results, should we still be…

By Brad Miller · 19 Feb 2015

Development

5 Questions Your Web Designer Should Ask You (and 5 More You Should Ask Them)

Why not let both designers and their prospective clients know the questions that, if asked, would have solved a lot of the headaches we…

By Dave Davies · 19 Feb 2015

SEO

5 Techniques That May Be Killing Your Website (and SEO)

What are the most misunderstood site design and layout techniques that could be killing your website?

By Kristine Schachinger · 18 Feb 2015

PPC

Spy vs. Spy: 4 Tips to Use Auction Insights for Smarter PPC

Tracking and analyzing your PPC performance is critical, and you can’t truly know how you’re doing without an account analysis tool.

By John Gagnon · 18 Feb 2015

Industry

DuckDuckGo Quacks in 4 New Languages

Search queries in DuckDuckGo can now be answered in French, German, Czech, and Polish.

By Mel White · 17 Feb 2015

Local

Mobile & Local Search – Content Takeover Schedule Revealed

Over the course of three days, SEW will bring you in-depth analysis, exclusive interviews, and expert commentary on the future outlook of mobile and…

By Claire Light · 17 Feb 2015

Events

SES Miami Preview: Google’s Tech Lead Maile Ohye

In advance of her session at SES Miami on March 26, Google’s Maile Ohye shares how marketers should be thinking about customer-centric design.

By Sew Staff · 17 Feb 2015

Analytics

Analytics as the Source of Truth – The Power of Data Integration

There are so many ways that Web analytics and a lack of understanding of how to harness analytics are holding businesses back from making…

By Jim Yu · 17 Feb 2015

Development

An SEO Timeline for Development Projects

Thinking ahead during the development process and staying connected with the rest of your team is always the best advice when it comes to…

By Brittney Sheffield · 17 Feb 2015